250 likes | 534 Views
Effective Persuasive Skills. Write the following question, and then journal about it. What are real-life applications of persuasive writing?. Record Effective Tactics in the Following Commercials. Ron Paul Presidential Campaign Ad. Reach Toothbrush Commercial from 1980s.
E N D
Write the following question, and then journal about it. What are real-life applications of persuasive writing?
Record Effective Tactics in the Following Commercials Ron Paul Presidential Campaign Ad Reach Toothbrush Commercial from 1980s
Effective Persuasive Techniques 1. Message is clear 2. Memorable vocabulary is used 3. Layout, design, and images are effective 4. Character(s) in the advertisement are engaging
First Impressions Mma lives and works in Johannesburg, far from the village thirteen-year-old Naledi and her younger brother, Tiro, call home. When their baby sister suddenly becomes very sick, Naledi and Tiro know, deep down, that only one person can save her. Bravely, alone, they set off on a journey to find Mma and bring her back. It isn't until they reach the city that they come to understand the dangers of their country, and the painful struggle for freedom and dignity that is taking place all around them. Mma lives and works in Johannesburg, far from the village thirteen-year-old Naledi and her younger brother, Tiro, call home. When their baby sister suddenly becomes very sick, Naledi and Tiro know, deep down, that only one person can save her. Bravely, alone, they set off on a journey to find Mma and bring her back. It isn't until they reach the city that they come to understand the dangers of their country, and the painful struggle for freedom and dignity that is taking place all around them. Drag the labels to their spaces.
What is the message in each poster? What traits are used? 1. What is one method used to persuade the audience in both posters? 2. What text is emphasized, and how do you know? 3. What colors and other visual tactics are used to make the enemy appear evil?
Core Elements of a Visual Mma lives and works in Johannesburg, far from the village thirteen-year-old Naledi and her younger brother, Tiro, call home. When their baby sister suddenly becomes very sick, Naledi and Tiro know, deep down, that only one person can save her. Bravely, alone, they set off on a journey to find Mma and bring her back. It isn't until they reach the city that they come to understand the dangers of their country, and the painful struggle for freedom and dignity that is taking place all around them. Mma lives and works in Johannesburg, far from the village thirteen-year-old Naledi and her younger brother, Tiro, call home. When their baby sister suddenly becomes very sick, Naledi and Tiro know, deep down, that only one person can save her. Bravely, alone, they set off on a journey to find Mma and bring her back. It isn't until they reach the city that they come to understand the dangers of their country, and the painful struggle for freedom and dignity that is taking place all around them. The impact of a visual depends on: The size and type of font The use of captions within or outside the image The use of photographic images or illustrations The use of color Drag to target Drag the box to the target to view the points.
Reading Sign Boards Mma lives and works in Johannesburg, far from the village thirteen-year-old Naledi and her younger brother, Tiro, call home. When their baby sister suddenly becomes very sick, Naledi and Tiro know, deep down, that only one person can save her. Bravely, alone, they set off on a journey to find Mma and bring her back. It isn't until they reach the city that they come to understand the dangers of their country, and the painful struggle for freedom and dignity that is taking place all around them. Mma lives and works in Johannesburg, far from the village thirteen-year-old Naledi and her younger brother, Tiro, call home. When their baby sister suddenly becomes very sick, Naledi and Tiro know, deep down, that only one person can save her. Bravely, alone, they set off on a journey to find Mma and bring her back. It isn't until they reach the city that they come to understand the dangers of their country, and the painful struggle for freedom and dignity that is taking place all around them. What is the purpose of these sign boards? They are used to sell houses. It's for people who want to buy a permanent home. Who are they for? Why do you think the color red is used in these signs? So that they may be visible from a distance. Press the rectangles to check your answers.
Check Your Understanding 1 . When using an image to persuade people, it is necessary to worry about designing the text (changing the font size, etc.). True False Select the correct answer.
Reading Advertising Visuals Layout: The boards are placed in a way to indicate distance. Recession is closer to you while progress is farther away. Pull Tab 2 Mma lives and works in Johannesburg, far from the village thirteen-year-old Naledi and her younger brother, Tiro, call home. When their baby sister suddenly becomes very sick, Naledi and Tiro know, deep down, that only one person can save her. Bravely, alone, they set off on a journey to find Mma and bring her back. It isn't until they reach the city that they come to understand the dangers of their country, and the painful struggle for freedom and dignity that is taking place all around them. Mma lives and works in Johannesburg, far from the village thirteen-year-old Naledi and her younger brother, Tiro, call home. When their baby sister suddenly becomes very sick, Naledi and Tiro know, deep down, that only one person can save her. Bravely, alone, they set off on a journey to find Mma and bring her back. It isn't until they reach the city that they come to understand the dangers of their country, and the painful struggle for freedom and dignity that is taking place all around them. 2 Font: The use of many font sizes. The bigger size is for emphasis. Pull Tab 1 Color: The color green indicates progress. 1 Pull Tab 3 3 Pull the tabs to learn the elements of this image.
Reading Ads Big font grabs attention. The smaller discount has smaller font. It is not visible easily. Mma lives and works in Johannesburg, far from the village thirteen-year-old Naledi and her younger brother, Tiro, call home. When their baby sister suddenly becomes very sick, Naledi and Tiro know, deep down, that only one person can save her. Bravely, alone, they set off on a journey to find Mma and bring her back. It isn't until they reach the city that they come to understand the dangers of their country, and the painful struggle for freedom and dignity that is taking place all around them. Mma lives and works in Johannesburg, far from the village thirteen-year-old Naledi and her younger brother, Tiro, call home. When their baby sister suddenly becomes very sick, Naledi and Tiro know, deep down, that only one person can save her. Bravely, alone, they set off on a journey to find Mma and bring her back. It isn't until they reach the city that they come to understand the dangers of their country, and the painful struggle for freedom and dignity that is taking place all around them. Tell students they will now learn to read the meaning behind ads. The model wears stylish clothes which indicates a clothing sale. Teacher's Notes The color red grabs your attention and is visible from a distance. The posture is not conventional, which indicates a fun element. Press the callouts to reveal the meaning of this ad.
Check Your Understanding 2 . Visuals in the media use color with a purpose. True False Select the correct answer.
Check Your Understanding 3 . The use of the color red pushes objects to the background. True False Select the correct answer.
Check Your Understanding 4 . The larger the font size or graphic image, the more important that information will appear. True False Select the correct answer.
Respond to the scenario below . . . After winning a local contest, you and a guest are poised to leave for a weekend of amusement parks, arcades, and free food. Outbreak! However, local then national media reports on a feral rabbit outbreak in Elkins, Arkansas. Before you know it, the report goes viral on You Tube. Disturbing images of vicious bunnies flood the Internet, leading people to lock themselves in their homes in what is dubbed Bunny Mania.
Respond to the scenario below . . . Outbreak! You know, based on empirical evidence, that theoutbreak is likely only a threat to the good people of Elkins, but your family does not agree. Now it’s personal. Your vacation is going to be cancelled! What points and approaches might convince your family to see beyond the hype? Create a poster with an effective image and a slogan topersuade people that there is no significant threat.
Work Time 1. Work on completing the plan sheet. 2. You may also work on your vocabulary, read Angel on the Square, or work on your book report itself.