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Writing . . . . The Review essay. Evaluative Writing. EMOTION vs. RATIONALE (“Feeling” vs. “Thinking”) Evaluation involves three things: Judgment Criteria Evidence. Judgment. Is this thing . . . Good or bad? Useful or not useful? Relevant or not relevant?
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Writing . . . The Review essay
Evaluative Writing EMOTION vs. RATIONALE (“Feeling” vs. “Thinking”) Evaluation involves three things: • Judgment • Criteria • Evidence
Judgment Is this thing . . . • Good or bad? • Useful or not useful? • Relevant or not relevant? • Convincing or not convincing? • Worth doing or not worth doing?
Criteria Rules or principles for evaluation • The basis by which we judge • Implicit (we are not consciously aware) • Familiarity = elaborate and sophisticated criteria
Evidence What makes an evaluation persuasive • Specific details • Observations • Facts about the thing itself
Motives for Writing a Review • It’s practical • Personally • Academically • You’ll learn to work against (or beyond) your emotions • It will help make your judgment persuasive to others
Academic Review Evaluation is an important part of academic writing in many disciplines: • Science - reviewing methodology • Business - evaluating a marketing strategy, a product, or a business plan • Philosophy - evaluating arguments • History - evaluating approaches
Features of the Form • Clear about categories • The neighborhood, not the globe • Describe the thing they evaluate • The extent depends on your audience • Criteria are matched to purpose, category, and audience • Consider the rhetorical triangle for this writing situation
Features of the Form, cont. • Feelings often lead judgment • But they are never enough! • Judgments range • From overall assessment to specific commentary on particular aspects • Offer a balanced assessment • Or at least make an attempt...
Features of the Form, cont. • Criteria may be stated or unstated • Implicit but identifiable • The writer and audience share certain assumptions • Relevant comparisons may form the backbone • But don’t compare apples to oranges
Your Own Review • 900-1500 words • No research may be used • Your choice of topic • With instructor approval • Must include all 3 elements of evaluation • Judgment, criteria, and evidence • Your criteria must be reasonable and appropriate • Your evaluation should be balanced and fair