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CASE ASSIGNMENT DOWN EAST SPUD BUSTERS

CASE ASSIGNMENT DOWN EAST SPUD BUSTERS. TEAM : OPTIMUS Chinta Niteeshkumar Davari Shaghayegh Punreddy Swathi Rane Shraddha

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CASE ASSIGNMENT DOWN EAST SPUD BUSTERS

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  1. CASE ASSIGNMENTDOWN EAST SPUD BUSTERS TEAM : OPTIMUS Chinta Niteeshkumar Davari Shaghayegh Punreddy Swathi Rane Shraddha Shao Wan-Ting Shekarappa Ananya

  2. Scenario • Down East Spud Buster is a cooperative conglomerate of potato growers in Eastern Canada and Northern Maine. • Involved in collection, processing and distribution of potatoes and potato products. • In company potatoes were washed weighed and graded, bagged and distributed.

  3. Strategic Plans of the Company In first phase: • Company built large manufacturing plant. • Now company is looking forward to use divisional organizational structure. • The corporate group figures that it can triple sales revenue from existing yield of potatoes.

  4. Strategic Plans of the Company In second phase: • Nation wide sales and distribution program. • Bring expansion by distributing and selling product mainly to the super market chains, smaller retail grocers, major hotels chains and governmental kitchen or school institution kitchens.

  5. Strategic Plans of the Company In third phase: • Plans to hire sales associate who will work individually out of their own homes in strategic locations through out the United states. • Sales associate will be assigned to specific territories to meet /exceed specific quotas of each product. In final phase: • Future plan to build second manufacturing plant in Idaho.

  6. Comparative Analysis

  7. Organizational Chart CEO Supply / Purchase Manager Design and Research Manager Production Manager Personnel Manager Sales & Distribution Manager Divisional Manager Frozen Food Line Supply Group Design / Research Group Production Group Personnel Group Sales & Distribution Group Divisional Manager Dried Food Line Supply Group Design / Research Group Production Group Personnel Group Sales & Distribution Group Divisional Manager Traditional Potato Line Supply Group Design / Research Group Production Group Personnel Group Sales & Distribution Group

  8. HR Policies and Procedures Put brown table

  9. Other Industries

  10. Thank You !

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