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Chapter 17 Careers in Sport Management. chapter. 17. Careers in Sport Management. Lori K. Miller and G. Clayton Stoldt. Goal of Sport Management Professions.
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Chapter 17 Careers in Sport Management chapter 17 Careers in Sport Management Lori K. Miller and G. Clayton Stoldt
Goal of Sport Management Professions To provide support services, facilities, and other amenities to make physical activity experiences—performance as well as spectatorship—as enjoyable as possible
The World of Sport Management Sport managers are more involved in the activities and job responsibilities surrounding the actual event than they are in the sport or activity itself.
Growth in the Sport Industry The sport industry has grown significantly in both variety and complexity since the 1800s. Improved technology, greater discretionary monies and time, flexible work assignments, changing demographics and psychographics, consumer needs and desires, and other societal influences have caused the sport industry to blossom.
Sport Management Settings Sport entertainment Sport participation For-profit participation segment Nonprofit participation segment Support services Sporting goods Sport services (e.g., insurance, licensing, travel, etc.)
Up-Close Views of Professions in Sport Management Event management Financial management Human resource management Risk management Marketing management Public relations management Program management Scheduling Facility and equipment maintenance Employment outlook Education and qualifications
Marketing Management Research and development Sport promotion Sponsorship Advertising Merchandising Distribution
Sport Management Education • Students of sport management who are educated in the area of sport marketing often find that they have a great deal of appeal to employers in all sport industry segments. A background in sport marketing, coupled with related job experience, provides lateral as well as vertical career opportunities. • The Journal of Sport Management contains content about current issues and trends in the sport management industry.
Education and Qualifications NASPE-NASSM competency standards Bachelor’s degree Master’s degree Doctoral degree Internship and field experience The North American Society for Sport Management supports professionals working in the fields of sport, leisure, and recreation.
Benefits to Management Multifaceted individuals can make decisions that are in the best interest of the sport organization as a whole rather than decisions that benefit only particular business functions of the organization.
Seek practical experience. Seek out mentors. Gain communication skills. Develop problem-solving skills. Generalize. Develop a strong, diverse knowledge base (be a lifelong learner). Build a network of sport management and physical activity professionals. Advice for Sport Management Students
Some Additional Advice Class work Kinesiology Business Experience Classroom Real world (critical to preparation) Mentoring University Real world Remember that the field of sport management is diverse, so be sure to account for this in your preparation.