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Towards sustainable consumption An evaluation of the UNEP guide

Towards sustainable consumption An evaluation of the UNEP guide. Stephanie Dalquist 6 December 2002. Sustainable consumption. Reduction of environmental and social impact Hot topic Meeting regulations Saving money Making a difference Influence on future leaders needed

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Towards sustainable consumption An evaluation of the UNEP guide

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  1. Towards sustainable consumption An evaluation of the UNEP guide Stephanie Dalquist 6 December 2002

  2. Sustainable consumption • Reduction of environmental and social impact • Hot topic • Meeting regulations • Saving money • Making a difference • Influence on future leaders needed • UNEP/UNESCO: Is the future yours?

  3. UNEP youthXchange • Printed guide and complementary website • Environment, Ethics, Economics • Target audience • 18-24 years • International • Distribution • Colleges • Multimedia networking

  4. UNEP evaluation at MIT • “A tough crowd” • Diverse • Analytical • Locally and globally aware • Fifteen reviewers • Grad students, Freshmen • Responses of quality over quantity • Not intended to be scientific

  5. Reviewers • Grad students • Students for global sustainability (SFGS) • Technology and policy program (TPP) • New undergraduates • First and second year • Knowledgeable, but not specialized

  6. Impressions • Appealingly designed • Easy to get interested - pulls you in • Images • “Stepping stones” • Relevant to today’s global problems • Recognized 3 E’s approach • Did not understand or support blending of issues

  7. Developments and Suggestions • Add references, even as footnotes • Make further information available • Enhance credibility • Word information carefully • Greatest shock not necessarily greatest impact • Not believable means not effective • Improve coherence • Add suggestions to make a difference • Decide on length - pamphlet or book?

  8. The future • Use results in Méta website development • Perform more complete review • More questions about awareness • Before/after guide • Comprehension of environmental effects • More diverse reviewers • Eventual distribution with print guide at schools, student groups

  9. Acknowledgments Paola Bellotti, Méta Isabella Marras, UNEP Yurika Nishioka, Harvard Dr. Greg Norris, Harvard Professor O’Rourke, MIT

  10. Further information YouthXchange http://www.youthxchange.net UNEP http://www.unep.org MIT Evaluation skd@mit.edu

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