RAP in the 21 st Century 29 th August, 2018

1. RAP in the 21st Century 29th August, 2018

2. RAP in the 21st Century Online Communications & Social Media Strategy Purpose To create a conversation with club members, the general public, speakers, social enterprises and community groups. Outcomes Increase membership Improve community understanding of Rotary within City of Port Phillip Improve awareness of, and participation in, club projects

3. RAP Communications Communication Team Chris, Richard, Bec, Matthew, Alex Brenda (Speakers) & Adrian (Membership) Seeking Video Camera Person Marketing / Journalism student or graduate volunteer RAP in the 21st Century

4. RAP in the 21st Century Work to Date Social Media sites – set up and linked 1300 Number (1300 RAP 710) set up 1300 727 710 Bulletin/ Website – upgraded /improved layout and content Website – cleaned up all URLs directed to www.rotaryalbertpark.org.au Club Runner User Guide Manual - updated

5. RAP in the 21st Century Social Media Assets ClubRunner

6. RAP in the 21st Century ClubRunner Our main operating website - Our face to the world. Developed by and for Rotarians – consists of : Home Page About Rotary RI – About Us RAP Bulletin - Member Services - Emails and Event Invitations Event Calendar Projects & Fund Raising Photos Documents – e.g. Global Grant Applications Downloaded Files – e.g. Footy Breakfast forms Books Books

7. RAP in the 21st Century Home Page Books Books The Home Page. Further down are articles about the club, similar to the Bulletin. Also provided are links to the Executives and Events https://portal.clubrunner.ca/4551/http://www.rotaryalbertpark.org.au

8. RAP in the 21st Century About Rotary General information about Rotary and Foundation Books Books

9. RAP in the 21st Century About Us General Information abour our club. Books Books

10. RAP in the 21st Century Event Calendar Books Books Add to your personal calendar https://portal.clubrunner.ca/4551/events/calendar

11. RAP in the 21st Century Projects & Fundraising Select Avenue of Service for a list of projects Send message to relevant Director Books Books https://portal.clubrunner.ca/4551/stories/community

12. RAP in the 21st Century Bulletin & Members’ Services Link to District Website Books Books Download files are visible to public, Documents are source format of standard documents – Members only

13. RAP in the 21st Century Photo Library Books Books

14. RAP in the 21st Century Contact Us Books Books

15. RAP in the 21st Century Sponsors Books Books

16. RAP in the 21st Century • Community Platforms • There are also a number of community platforms where we are listed: • http://www.ourcommunity.com.au/directories/listing?id=58175 • http://www.clubsofaustralia.com.au/ • http://www.truelocal.com.au/business/rotary-club-of-albert-park/albert-park • http://www.dosomethingnearyou.com.au/3207/organisation/rotary-club-of-albert-park-2226056 • Seek Volunteer / Be Collective – under consideration

17. RAP in the 21st Century ClubRunner Mobile From your smartphone or tablet ClubRunner Mobile app allows you to • View your member directory • Contact your members and executives  • Read the latest articles posted to website,  • Learn more about upcoming events and speakers • View your club meeting details • Track your attendance statistics You can also add Website address to your device Books Books

18. RAP in the 21st Century Social Media Assets Facebook LinkedIn Twitter Instagram YouTube TryBooking Books Books

19. RAP in the 21st Century • Facebook • Facebook Group since 2013. • Allows all members to share photos and comments • Additional posts entered by members / other club • Great way to get notified of events and functions • Recommended all our members join • Facebook Profile recently created • Administrative tool only- not recommended to Friend • Duplicates the information in the Group.

20. RAP in the 21st Century Facebook Group Books Books https://www.facebook.com/groups/rcalbertpark/

21. RAP in the 21st Century • LinkedIn • LinkedIn is actively used by businesses, organisations and associations • Ideal platform for increasing corporate awareness of the club. • https://www.linkedin.com/in/rotary-albert-park-021860164/

22. RAP in the 21st Century • Twitter • Twitter is an online news and social networking service • Users post and interact with messages known as "tweets“. https://twitter.com/RotaryAlbertPk

23. RAP in the 21st Century • Instagram • Instagram is a photo and video-sharing social network • Intrinsically linked to Facebook. https://www.instagram.com/rotaryalbertpk/

24. RAP in the 21st Century • You Tube • meric video-sharing website  • YouTube is a video sharing website • https://www.youtube.com/channel/UC23aJj-FKoJpAVKgPhChebw

25. RAP in the 21st Century • TryBooking • Event ticketing, booking, registration ,fundraising platform • Easy to Use • Use for Major Events requiring advance payments

26. RAP in the 21st Century • How Members can help RAP • Down Load ClubRunner App - Optional - requires phone data usage / still WIP • Save link to RAP Website on to your phone / tablet • Explore Social Media Sites – Click on Links • Join RAP Facebook Group • Join, Like, Comment, Share, Post Comments and Friend • In order for our message to be widely distributed we need to engage regularly - Like or Share the listings when posted.

27. RAP in the 21st Century • How RAP can help Members • Club Runner User Guide Manual - updated • ClubRunner User Manual • Communications Team Members available • Weekly Meeting – Help Desk • Social Media protocols / Email Etiquette • D9800 Club Admin. Policy for Electronic Communication • CR / Social Media User Tips / How things work

28. RAP in the 21st Century • Club Runner User • l – updated Q & A