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MOON ARTEMIS. Presented by : Hwang, Hyun Jo. Business Overview . Ownership Structure : Sole proprietorship Business Mission : To bring out woman’s hidden beauty, confidence, and attractiveness with makeup. Objectives : To get in Top 5 online cosmetic shopping mall. What are the Products ?.
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MOON ARTEMIS Presented by : Hwang, Hyun Jo
Business Overview • Ownership Structure : Sole proprietorship • Business Mission : To bring out woman’s hidden beauty, confidence, and attractiveness with makeup. • Objectives : To get in Top 5 online cosmetic shopping mall.
What are the Products ? • Products • Face : Primer, Foundation, Blush, Concealer, Powder • Eyes : Eye primer, Eye shadow, Mascara, Eye liner • Lips : Lip balm, Lip concealer, Lipstick, Lipglass
Price of Products CAD $1 = 1,100 WON
Where to sell the product? Who is target customers? • South Korea • Women in their 20’s-30’s • Why?
How Market Size Changes? Increase or Decrease? Who is Target Customer?
Cosmetic Market In Korea hundred million won
How to Catch Customer’s interest? • Blogger Marketing • Popular bloggers have lots of followers !!! • Objective review (define product’s merit andFlaw) • Blogger also use online café to share more information. • Social Media Marketing
Promotions • Point-saving • Free Birth day Gift for VIP Customer • Discount coupon for VIP Customer • Free makeup tips
Start-up cost CAD $1 = 1,100 WON
Financial Plan Year 1 Year 2
Financial Plan Year 3