Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

1. Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

2. What We Will Cover Why me 4 reasons why blogs … 4 biggest obstacles … 4 timeless absolutes … 4 next steps …

3. What writers want To be • Read • Published • Asked • Paid A Blog will satisfy all these itches

4. 1. I get read • A lifetime of articles • 1.15 pages/sec • 10 different/unrelated topics to 1,000,000 EACH Christian, Education, Asia, Japan, China, Environment, India, blogging, int’l news….Cricket) More total views than the population of 90% of the world’s countries. So can you!

5. 2. I get published So, can you!

6. 3. I get asked So can you! NYC Indy San Jose UK Denver LA San Diego UK San Miguel Bangkok CWC RWA ACFW…

7. 4. I get paid • Dinner and a movie • My mortgage • I am a writer So can you!

8. 4 Problems a Blog can Solve • Can’t find an agent - a well trafficked blog brings them to you • Can’t find a publisher - a well trafficked blog brings inquiries to you

9. You have control • Can’t get a speaking gig - a well trafficked blog brings requests to you • Can’t make a living writing – - think again.

10. 4 Reasons Why Blogs are King of Social Media

11. Reason # 1 - Why blogs are King 1. I know my a. readers b. followers c. customers

12. What I know about my readers (1 of 2) 1. Demographics of my readers - a. 18-24 year old men, and 25-34 year old men b. College and Graduate school c. Single, childless d. Log on from home and work

13. What a blogger can learn about their readers (2 of 2) • More than 6,300 RSS readers • More than 22,475+ active and relevant email addresses • 4200+ Meetup Members (Entrepreneurs, Marketers, Authors, Bloggers …)

14. Reason #2 - Why blogs are King 2. I can communicate with my readers a. more than 140 characters b. refused to be buried c. can give my fans/followers more d. get feedback!

15. Social Media Competitors

19. Reason #3 - Why blogs are King 3. I can be found a. again b. again c. again d. again…..

27. Facts Searches are conducted at: 34,000/sec 2,000,000/min 121,000,000/hr 3,000,000,000/day Why shouldn’t they be finding you?

28. Reason # 4 - Why blogs are King 4. I get paid

29. I get paid

30. I get paid

31. Blogs are King of Social Media Make no mistake: 1. Bloggers get read. 2. Bloggers get published. 3. Bloggers get asked. 4. Bloggers get paid.

32. 4 Biggest Obstacles to Getting Started

33. Obstacle # 1 to getting started What’s my name going to be?

34. What’s in a Name? • Something people can spell • Try your own name • You can always change it

35. Obstacle # 2 to getting started Where do I get good/reliable/cheap hosting? www.bm2hosting.com

36. What’s in a host ? • Nowhere more cheaply • 24/7 support • Solid reputation

37. Obstacle # 3 to getting started What’s the best template?

38. What’s in a template? Blogger vsWordpressvsTypepadvs Homemade • More flexibility • More options • Ease of use • Availability of help

39. Obstacle # 4 to getting started What do I write about?

40. What’s in your wallet, um, blog? Write about something that • you are interested in • that you can create an interest in • is timeless • is timely • you have a lot to say about

41. 4 obstacles overcome • Name – done • Hosting – done • Template – done • Content - done

42. 4 Timeless Absolutes to Get Traffic to Your Blog/Web Site

43. Timeless absolute # 1

44. How many posts?

45. Facts Writers with a blog have 4.3 times more pages indexed than writers without.

46. Timeless Absolute # 2

47. SEO basics • Tagline • Title • Keywords • ….. • ….. 6. ….. 7. ….. 8. ….. 9. ….. 10. TheTrafficProfessor.com

49. Facts In 2008 half of the internet population read blogs In 2010 the number was 2 out of 3.

50. Timeless Absolute # 3