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Foodservice Rewards KPI

Foodservice Rewards KPI. Q4 2011 Update. Key performance indicators. Acquisition Acquisition Quality Immersion Conversion Interaction Retention. Customer Life Cycle KPI Metrics. Acquisition. Retention. Acquisition. Quality. Customer. Interaction. Immersion. Conversion.

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Foodservice Rewards KPI

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  1. Foodservice Rewards KPI Q4 2011 Update

  2. Key performance indicators • Acquisition • Acquisition Quality • Immersion • Conversion • Interaction • Retention Customer Life Cycle KPI Metrics Acquisition Retention Acquisition Quality Customer Interaction Immersion Conversion

  3. Indicator Dashboard Acquisition Quality Acquisition Immersion Percent With 10+ Codes in First 30 Days Percent With 5+ Products in First 30 Days # Enrollments by Quarter Conversion Retention Retention vs Attrition Interaction Overall FSR Satisfaction # of Products Redeemed

  4. Key performance indicators • Acquisition • Acquisition Quality • Immersion • Conversion • Interaction • Retention

  5. Acquisition

  6. Key performance indicators • Acquisition • Acquisition Quality • Immersion • Conversion • Interaction • Retention

  7. Acquisition Quality Percent With 10+ Codes in First 30 Days

  8. Key performance indicators • Acquisition • Acquisition Quality • Immersion • Conversion • Interaction • Retention

  9. Immersion

  10. Key performance indicators • Acquisition • Acquisition Quality • Immersion • Conversion • Interaction • Retention

  11. Conversion

  12. Conversion

  13. Conversion

  14. Conversion

  15. Key performance indicators • Acquisition • Acquisition Quality • Engagement • Conversion • Interaction • Retention

  16. Interaction Overall FSR Satisfaction

  17. Interaction Satisfaction with Value of Earnings in Comparison to Effort of Participation

  18. Key performance indicators • Acquisition • Acquisition Quality • Immersion • Conversion • Interaction • Retention

  19. Retention

  20. Retention

  21. Retention

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