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Diversify or Die - Managing Change

Diversify or Die - Managing Change. 15 th March 2012. Where are YOU going?. That depends…. 1. Where do you want to be?. 2. When?. 3. How will you know when you have got there?. DIVERSIFY OR DIE : STRETCH THE PRESENT. The Changing World – Customers Shareholders Markets Regulations.

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Diversify or Die - Managing Change

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  1. Diversify or Die- Managing Change 15thMarch 2012

  2. Where are YOU going? That depends… 1. Where do you want to be? 2. When? 3. How will you know when you have got there?

  3. DIVERSIFY OR DIE : STRETCH THE PRESENT The Changing World –Customers Shareholders Markets Regulations YOUR DIVERSIFICATION Aspirations Solutions Targets Don’t get left out Binary (‘show me’) Tangible Personal Deliverable Realistic Transparent Auditable Connect to the story Your perception of the ‘present’ c. 3 ms long Deliver thegoods? Necessary Sufficient Time to Diversify 3 mths - 2 yrs NOW THEN What’s it worth?VALUE FLASHPOINTS® TIME TODAY’S ACTIVITIES AND PRIORITIES RECOGNITION EVENTS® isochron isochron TIPPING-POINTS (MILESTONES)

  4. EXAMPLES Recognition Events® • I meet with a customer and they show me our new website for buying fruit-based confectionery and why they like it and how they use it. • I read an article about our farm in a magazine and it is described not as a farm but as “a high-class fruit-based-confectionery business”. • I am receiving an award for successfully starting up a new business. • I have a meeting with a friend and find myself telling them that I am really enjoying running the new business and that I am pleased that we made the change. Value Flashpoints® • I have a Board Meeting of the new business and we are able to see the first revenues from the new revenue stream coming into the P&L account. • I meet with my accountant to discuss the new company’s first annual accounts and we see that we haveexceeded our estimate revenue flow, come in under our estimated costs and have added new asset value to the balance sheet. • We make a valuation of the company and find it has exceeded our estimated target.

  5. REFERENCES Accelerating Business and IT Change; Fowler & Lock, 2006, Gower Web site for organisations : www.isochron.co.uk New web site being built for individuals : www.d4community.com

  6. Thank you

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