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Major Google Algorithm Updates From 2010 to 2015

Dominant search engine ‘Google’ has been making updates in its services via Google Panda, Penguin, Pigeon, Knowledge Graph and Humming Bird for internet marketing experts. These updates improve processing of Google and prove handy tools for websites to go for easy solutions of web promotions.

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Major Google Algorithm Updates From 2010 to 2015

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  1. Major Google Algorithm Updates From 2010 to 2015 Eminenturetech.com

  2. Google Algorithms Google Panda Google Penguin Google Pigeon Knowledge Graph Expansion Hummingbird Mobilegeddon RankBrain Eminenturetech.com

  3. Google Panda • Year of launch: • February 2011 • Christened on the name of Google engineer ‘Navneet Panda’ • Why created? • To create and execute the algorithm • What it does? • Filters low-quality sites or thin sites • Abstains such sites from ranking well in search engines • Affects the ranking of the sites • Takes on webpages with poor quality and duplicate content • Recommends removal of such pages • Blocks such pages from getting indexed • Emphasizes on high-quality and informative content Eminenturetech.com

  4. Google Panda • Updates: • 2012 1. Panda 3.2 (#10) Date of launch: January 18 2. Panda 3.3 (#11) Date of launch: 27 February 3. Panda 3.4 (#12) Date of launch: 23 March 4. Panda 3.5 (#13) Date of launch: 19 April 5. Panda 3.6 (#14) Date of launch: 27 April 6. Panda 3.7 (#15) Date of launch: 8 June 7. Panda 3.8 (#16) Date of launch: 25 June 8. Panda 3.9 (#17) Date of launch: 24 July 9. Panda 3.9.1 (#18) Date of launch: 20 August • Updates: • 2012 10. Panda 3.9.2 (#19) Date of launch: 18 September 11. Panda (#20) Date of launch: 27 September 12. Panda #21 Date of launch: 5 November 13. Panda #22 Date of launch: 21 November 14. Panda #23 Date of launch: 21 December • Updates: • 2011 1. Panda/Farmer Date of launch: 23 February 2. Panda 2.0 (#2) Date of launch: 11 April 3. Panda 2.1 (#3) Date of launch: 9 May 4. Panda 2.2 (#4) Date of launch: 21 June 5. Panda 2.3 (#5) Date of launch: 23 July 6. Panda 2.4 (#6) Date of launch: 12 August 7. Panda 2.5 (#7) Date of launch: 28 September 8. Panda “Flux” (#8) Date of launch: 5 October 9. Panda 3.1 (#9) Date of launch: 18 November Eminenturetech.com

  5. Google Panda • Updates: • 2015 1. Panda 4.2 (#28) Date of launch: 17 July • Updates: • 2014 1. Panda 4.0 (#26) Date of launch: 19 May 2. Panda 4.1 (#27) Date of launch: 23 September • Updates: • 2013 1. Panda #24 Date of launch: 22 January 2. Panda #25 Date of launch: 14 March 3. Panda Dance Date of launch: 11 June 4. Panda Recovery Date of launch: 18 July Eminenturetech.com

  6. Google Penguin • What it does? • Filters low-quality sites or thin sites • Abstaining such sites from ranking well in search engines • Affect the ranking of the sites • Takes on webpages with poor quality and duplicate content • Recommends removal of such pages • Blocks such pages from getting indexed • Emphasizes on high-quality and informative content • Year of launch: • 24 April, 2012 • Why created? • To decrease the unfair practices of black hat SEO • To take step against the violators of Google’s webmaster guidelines • To catch the spammers Eminenturetech.com

  7. Google Penguin • Updates: • 2012 1. Penguin Date of launch: 24 April 2. Penguin 1.1 (#2) Date of launch: 25 May 3. Penguin #3 Date of launch: 5 October • Updates: • 2014 1. Penguin 2.0 (#4) Date of launch: 22 May 2. Penguin 2.1 (#5) Date of launch: 4 October • Updates: • 2013 1. Penguin 2.0 (#4) Date of launch: 22 May 2. Penguin 2.1 (#5) Date of launch: 4 October Eminenturetech.com

  8. Google Pigeon • Year of launch: • 24 July, 2014 • Why created? • For U.S. English search results • What it does? • Filters low-quality sites or thin sites • Abstaining such sites from ranking well in search engines • Affect the ranking of the sites • Takes on webpages with poor quality and duplicate content • Recommends removal of such pages • Blocks such pages from getting indexed • Emphasizes on high-quality and informative content Eminenturetech.com

  9. Google Pigeon • Updates: • 2014 1. Pigeon Date of launch: 24 July 2. Pigeon Expands (UK, CA, AU) Date of launch: 22 December Eminenturetech.com

  10. Knowledge Graph • Year of launch: • 16 May, 2012 • Why created? • To drop structures and detailed information about the searched topic or link • What it does? • Enables user to access the information easily • Resolves the users’ query within second via displaying information graph • No need to navigate from one site to another • Google assembles the information itself to cater • Summarized synopsis will become readymade • Uplifts the page view in various languages • Available in seven or more languages, including French, Spanish, German, Portuguese, Japanese, Russian and Italian Eminenturetech.com

  11. Knowledge Graph • Updates: • 2012 1. Knowledge Graph Date of launch: 16 May 2. Knowledge Graph Expansion Date of launch: 4 December • Updates: • 2013 3. Knowledge Graph Expansion Date of launch: 19 July Eminenturetech.com

  12. Hummingbird • Year of launch: • 26 September, 2013 • Why created? • For boosting semantic search • For improving the indexing information • What it does? • Boosts indexing of information instead of sorting information • Language-based searches get a kick. • Semantic searches boost up. • Relevant information helps in ranking on the top of the search engines • Most appropriate page of a website gets open rather than home page • Gives more strength to long-tailed keywords • Highlights more theme-related results. Eminenturetech.com Eminenturetech.com

  13. Hummingbird • Updates: • 2013 1. Hummingbird Date of launch: 20 August Eminenturetech.com Eminenturetech.com

  14. Updates Of The Year • Mobile Update AKA “Mobilegeddon” • Date of launch: 22 April, 2015 • Significance: Mobile searches became stronger factor in attaining ranking on search engines • Panda 4.2 (#28) • Date of launch: 17 July, 2015 • Significance: It’s to refresh panda data • RankBrain • Date of launch: 26 October, 2015 • Significance: Machine learning has been tremendously contributing to ranking. Eminenturetech.com

  15. Thanks forWatching info@eminenturetech.com Eminenturetech.com

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