What is Paid Marketing?

1. PAID MARKETING #Great Marketing!

2. What is Paid Advertising? An advertising model in which advertisers directly target the consumers based on their interests or intent. Pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked.

3. 01 02 03 04 • Technical Knowledge Keyword Analysis • Conversion Track • Audience PPC Guide

4. Keyword Analysis Audience High Search volume keywords includes one word, two word, three word keywords. Choose keywords which have low keyword difficulty and high search volume. Select the Targetted audience which fits best to your business. Similar audience, Unique audience, Demographic audience, Age groups.

5. Technical Knowledge • Technical changes by understanding every change in Google's algorithm or any search engines. • Keeping in mind of all the guidelines which could cause Penalty.

6. Conversion Track Start small with a budget and test the campaign for a week or so to check if it is working fine. Keep a regular track is it really converting your targeted audience into your customers. Make sure the campaign in which you've invested should be worth your every penny i.e it should convert your cold leads into warm or hot leads.

7. THANKYOU