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It is the Quality, stupid Friedrich Khuen, qualityaustria Forum Belgrade 2013

It is the Quality, stupid Friedrich Khuen, qualityaustria Forum Belgrade 2013. ISO 9001 – milestones in 26 years More than 70 companies have been certified for more than 20 years. Impact of ISO 9001 Certification in the Netherlands. Following financial indicators have been considered :

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It is the Quality, stupid Friedrich Khuen, qualityaustria Forum Belgrade 2013

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  1. It is the Quality, stupid Friedrich Khuen, qualityaustria Forum Belgrade 2013

  2. ISO 9001 – milestones in 26 years More than 70 companies have been certified for more than 20 years

  3. Impact of ISO 9001 Certification in the Netherlands Followingfinancialindicatorshavebeenconsidered: • Return on investment, sales, equity • Profit margin, profitability, improvedsalesandmarketshare • Assumptionsofthestudy: • due tothe ISO 9001 certificationthecostsdecrease • internaladvantages: improvedsteeringofprocesses, higherproductquality, increasedproductivity • Externaladvantages: increasedearnings due toaccesstonewmarkets, highermarketshare, Signaling-effectsbythecertificate • Source: Basak Manders, PHD-Studentin an der Rotterdam School of Management, und Dr.-Ing. Henk J. de Vries

  4. Impact of ISO 9001 Certification in the Netherlands The meta analysis has shown, that a certification according to ISO 9001 in most cases the financial results have been improved, especially sales have increased Open issue: is the increase related to higher customer satisfaction or/and to signaling effects of the ISO 9001 certificate. Source: Basak Manders, PHD-Student at the Rotterdam School of Management, and Dr.-Ing. Henk J. de Vries

  5. 1st Conclusions • Whatisyourmotivationfor a certifiedqualitymanagement? • The successfulinternalisationofthe ISO 9001 principlesisdependent on theorganisation´smotivation. • The motivationisdependant on thecommitmentandtheengagementofthetop management  passionandobsessionforquality  stepbystep

  6. Impact of ISO 9001 Certification in the UK Quality managementstimulateseconomicgrowth • WithoutqualitymanagementtheBritish GDP wouldbelower: - 6,02% • Further conclusionoftheexperts: ifqualitymanagementwouldbeuniversal in the British economy, the GDP couldbeevenhigher: + 3,37% • Source: Report „The Contribution of quality management to the UK economy“, Centre for Economics and Business Research, June 2012

  7. Impact of ISO 9001 Certification in the UK Quality managementstimulatesemployment • Without quality management the number of number of employees would be lower: - 1,43 Millionen people. • Further conclusionoftheexperts: ifqualitymanagementwouldbeuniversalin the British economy, additional 455,000 jobscouldbecreated • Source: Report „The Contribution of quality management to the UK economy“, Centre for Economics and Business Research, June 2012

  8. 2nd Conclusions Quality Management stimulatesprosperity

  9. Why are Hidden Champions more succesful than others? Austria • The Brand of Hidden Champions isof high importancefortheircustomers, whichis also reflectedtobemorelikeableandinnovative. • The brandstandsforquality. • Core elementsofthebrandvaluearetrustandreliability • Source: „Österreichs Hidden Champions aus der Perspektive ihrer Kunden“; FH Prof. Dr. Georg Jungwirth, Campus 02, Graz 2011

  10. Why are Hidden Champions more succesful than others? Austria The main 4 reasonsforrecommendationsare • (very) goodproducts • (very) good Service • (high) quality • Reliabilty Further aspectsare: • Technical know-how • Competence • Value formoney • Source: „Österreichs Hidden Champions aus der Perspektive ihrer Kunden“; FH Prof. Dr. Georg Jungwirth, Campus 02, Graz 2011

  11. 3rd Conclusions • Brand Management = Quality Management • Quality stimulatestrust • Quality stimulatesactiverecommendation • Quality stimulateslongtermpartnershipswiththecustomer Hidden Champions are prefered partner

  12. Final Conclusions Succeedwith Quality ISO 9001 isyourtool

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