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Ad Awareness: Motors. Radio increases ad awareness by 117% for Motors campaigns. Average uplift in ad awareness, exposed to radio ads vs. not exposed to radio ads. Base: 73 Motors campaigns; average radio spend £410k. Source: radioGAUGE from the RAB. 117% uplift.
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Ad Awareness: Motors Radio increases ad awareness by 117% for Motors campaigns Average uplift in ad awareness, exposed to radio ads vs. not exposed to radio ads Base: 73 Motors campaigns; average radio spend £410k Source: radioGAUGE from the RAB 117% uplift