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MAKING GOOD THINGS HAPPEN TOGETHER. WHAT IS THE DEFINITION OF CBD?. C ustomer B usiness D evelopment
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WHAT IS THE DEFINITION OF CBD? Customer Business Development A multifunctional strategy that builds business partnerships with our accounts. Our Customer Teams provide accounts with expertise to improve their sales, market share, and profitability…blah, blah, blah
IN OTHER WORDS, CBD IS… • Persuasive Selling • Headquarter, Store Level, Account Penetration • Multifunctional • Pharmaceuticals, Marketing, Finance, Logistics Human Resources • Analytical • Efficient Assortment, Category Management • Marketing • Promotions, Merchandise Planning
Some Specific Examples … A Typical Job with P&G
Deardra White Pharmaceutical RepresentativePharmaceutical Professional Team, Chicago • Work with physicians as our customers • Deliver product endorsement share and direct sales volume through personal selling • Develop speaker programs for physicians such as grand rounds, journal clubs, and society events • Daily responsibilities include managing customer relationships, sampling inventory, addressing customer concerns, and fund management
Alexa Bosley CBD Business Development Manager Health & Beauty Care (HBC)SUPERVALU Operations Team, Minneapolis • Deliver improved results via selling analysis for P&G brands in the areas of distribution, pricing, merchandising, and shelving. • Provide HBC specific analysis to deliver improvement of P&G In-Store Presence - Pricing, Advertising, Display, Distribution. • Conduct full category reviews and test-sets for SUPERVALU HBC Categories. • Responsible for calling-on accounts within Minneapolis area (includes: conducting sales presentations/supporting shelving and distribution elements of HBC New Item Initiatives).
What do functions like CBD want in candidates? • Internally motivated and externally focused • Ready to take initiative and take risks • Innovative and inherently curious • Enjoy collaborating with others -- multifunctional team work • Diversity in major, gender, race, and cultural background
What can YOU get from a position like CBD? • Comprehensive training and individual attention • Immediate responsibility and trust in making business decisions • Geographies around the country • Variety of positions and cross functional assignments
P&G CBD Schedule • CBD Open House October 13th 7:30pm IMU Oak Room Attire: Bus Casual Interns and Full-time Hire • Interviews November 8th - Full-Time January 20th - Interns Preferences only Must apply online at www.pg.com by Oct 22nd (Go to Jobs, North America, US, View Jobs & Apply Online) Alexa Bosley Deardra White Bosley.ay@pg.com white.dj.3@pg.com