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Form this PPT you will get to know about How Facebook ad metrics is Important.
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To Make more successful Facebook ads you need to learn about metrics how it works. Metrics helps you to moderate traffic coming to your ads. If you are a beginner, it will helps you to grow audience with the help of specific analytics. Facebook ad manager helps you to create and manage campaign.
There is a various process for Facebook ad metrics. How many users clicked on your ad and who signed up to your page, the percentage of the people signed up to your page decided, whether your ad is working or not. Ad Impression tells you that for how many times your ad have been seen, ad Frequency tells you that how many times your ad is viewed by an individual. Metrics show you the number of clicks on your ad for how many people liked your ad called click metrics.
For more Details, Visit: https://www.poweradspy.io/blog/facebook-ad-metrics-you-should-follow/