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Society & Mass Culture Changes in American Life (1880-1914). Chapter 21, Section 4. Essential Question. What should schools teach? How did modern advertising spur on economic growth, as well as change Americans lives? What events led to more Americans having more leisure time available?.
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Society & Mass CultureChanges in American Life (1880-1914) Chapter 21, Section 4
Essential Question • What should schools teach? • How did modern advertising spur on economic growth, as well as change Americans lives? • What events led to more Americans having more leisure time available?
Mass Culture • A Common Culture Experienced by Large Numbers of People
Schools Impact on Mass Culture • City & States Passed Laws that Forced ALL Kids to Go to School (Suckers! ) • Immigration Was Increasing! • Schools Taught English & Citizenship Classes • Everyone Learns the Same Things! • Create an “American” Mass Culture
Growth of Literacy • More Education = More Americans Reading! • Dime Novels = $0.10 • Dime Novels Were Very Popular! • Told Stories of Romance/Adventure/ Wild West • Americans Read More Newspapers Too!
Joseph Pulitzer • Owner of the New York World • Major Newspaper in the World • Competed with The New York Morning Journal • Added Comics, Sports, & Exaggerated Stories to Sell More Newspapers!
William Randolph Hearst • Owner of the New York Morning Journal • Competed with Pulitzer’s New York World • Both Newspapers Used Cartoons, Sports, Comics, & Dramatic Stories to Sell!
The Pulitzer Prize • Named After Joseph Pulitzer • Awarded to the Best Article/ Newspaper/ Picture/ Book, Etc… Each Year • Dramatic Pictures that Capture a Moment!
Goal of Advertisers: • Get People to Buy Their Products! • 1900’s – Advertise in Newspapers, Magazines, Billboards • Use Athletes/Movie Stars to Sell Their Product
Department Stores • Stores Where You Could Buy Anything & Everything! • Montgomery Ward • Sears Roebuck (Today Sears)
Mail Order Catalogs • Department Stores Were Located in Cities • Sears Roebuck & Montgomery Ward Sent Mail Order Catalogs Home To Customers in Rural Areas • Rural Customers Could Now Get the Same Products/Goods as those in Cities
U.S. Postal Service • In 1896, the U.S. Post Office Created a New System to Deliver Mail & Packages to Homes • More Americans Could Order Goods & Receive Them Using Mail Order Catalogs
African American Baseball Leagues • Due to Plessy vs. Ferguson (1896), Major League Baseball was Segregated! • Jackie Robinson Would be the 1st African American to Play MLB Baseball in the 1950’s
What Allowed Americans to Have More Free Time & $$$(More Leisure)?
Vaudevilles • Mixture of Song, Dance, & Comedy • Perfect for a Friday Night Date
Ragtime • Blend of African American Music & European Music • Scott Joplin – King of Ragtime • “Maple-Leaf Rag” Scott Joplin’s #1 Hit
The 1st Movies Ever • Movies Competed with Live Entertainment • 1st Movies were Silent • Cost $.05 • Known as Nickelodeons
The Wright Brothers • Invented the First Airplane in 1903 • The Kitty Hawk: • Named After Kitty Hawk, North Carolina) • Would Lead to Increased Trade, Travel & Transportation
Essential Question • What should schools teach? • How did modern advertising spur on economic growth, as well as change Americans lives? • What events led to more Americans having more leisure time available?