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How to go from no book idea to Amazon Best Seller in 3 Months. Tyler Wagner & Chandler Bolt. Tyler Wagner. Chandler Bolt. What we’ll be covering. How to FINALLY write that book you’ve been thinking about writing 6 -Step System for writing & launching Best Sellers in less than 3 months
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How to go from no book idea to Amazon Best Seller in 3 Months Tyler Wagner & Chandler Bolt
What we’ll be covering... • How to FINALLY write that book you’ve been thinking about writing • 6-Step System for writing & launching Best Sellers in less than 3 months • Best Selling Kindle Book Launch Blueprint ($13,000+ value) • How to create thousands in monthly passive income using your book • How to drive 15-20 daily leads directly to your business once your book is written
Phase 1: Finding an Idea & Getting Clear on the Why • Why are you writing a book? • 4 Main Reasons • Money/Leads • Grow Your Network • Build Reputation (Glorified Business Card) • Passion Project
Phase 2: How to Position Your Book&Reach Your Target Audience • Starts BEFORE you write • 2 ways people find books • Keywords • Categories • Research for both of these gives you your title, subtitle, & direction of your book
How to Find Good Keywords • Google Keyword Tool • Competition Level
How to Find Good Categories and Cross-Categorize • Top 3 books – over 60% of purchases • Top 10 books – other 30% or so • The rest fight for scraps • Your #1 Goal is to get into the top 3
General Rule: • Top 3 books are 2,000 or worse = Good Category • Top 3 books are inside top 1,000 = Competitive Category
Category Research • KDP Calculator – how many downloads per day a book is getting
Cross Categorization = IMPORTANT • 99% of authors miss this • Cuts their reach in ½ • What’s “Cross-Categorization”?
Phase 3: What to Do When You First Start Writing • Now that you have clarity, writing is MUCH easier • Mind MapOutline Write
3 Writing Strategies • Pick one that works for you • Big blocks of writing for 4-6 hours • Daily writing time (1,000 words or 1 hour) • Knock it all out at once
8-Step KILLER Intro Checklist • Identify the problem • Present the solution • Reassert your credibility • Show them the benefits again • Give them proof • Make a promise (bigger the better) • Warn them against waiting • Prompt them to read (call to action)
Open And Close to Every Chapter • As an author, chapters are your worst enemy • They give a chance for your reader to put down the book (and possibly never pick it up again) • Keep them reading through your content so they actually finish your book
Phase 4: Editing & Getting Your Book Kindle Ready • 2 types of editing • Content • Copy • Find & hire a good editor • Freelance websites (elance, odesk) • Pricing • Per manuscript page (250 words) • Per Project • Per hour
Format Your Book For Kindle • Convert to Kindle format (epub or mobi) • Kindle readers love text • Get a winning book cover designed • Outsource
Phase 5: Pain-Free Publishing on Kindle “People will browse your page for 15 seconds and leave, OR…they’ll stay on your page for a minute and a half and buy”
Book Publishing Logistics • Create KDP account • Upload book • Create Author Central Account (most don’t) • Claim book here • Fill out book page (with special formatting) • Create author page with personal information
Create a Book Page That Converts • Book cover • Book description with sales copy • Great reviews from influencers
Phase 6: Best Seller Book Launch Blueprint • This is the system that people pay us $13,000+ to use on their book launch • Reviews • Amazon’s algorithm • Scrap for every review
Best Seller Book Launch Blueprint • Launch process • Sign up for KDP Select • Up to 5 days FREE • $0.99 for 1 week • Bump up prices and test • “Pre-release list” to maximize our launch • Email templates
Social Media “Ninja Tactics” • People’s input – feeling of involvement • FB algorithms to put us at top of news feed • Delayed commenting on posts
Lead Capture System • Consistently captures 50-70% • Captures over 100% of leads on some books
Recap • Phase 1: Finding a book idea & getting clear on your WHY • Phase 2: How to position your book to reach your target market • Phase 3: What to do when you first start writing • Phase 4: Editing & getting your book Kindle ready • Phase 5: Pain-free publishing on Kindle • Phase 6: Best Seller Book Launch Blueprint