High-Quality Unified Communications Value Proposition for Enterprises

1. INSTRUCTIONS TO PRESENTERS:- You’ll find the 20 minutesOpenTouch value proposition from slide 2 to 14 (including slide notes) • If you got more time, pick and choose the most relevant slides to your prospect from the use case, cost savings and the customer reference sections (all starting slide 15) • If you need more material on a specific topic, have a look at opentouch_2.0_customer_workshop.pptx and pick slides.

2. OPENTOUCH2.0 VALUE PROPOSITONOVERVIEW HIGH-QUALITY UNIFIED COMMUNICATIONS Speaker NameMarch 2014

3. AGENDA OVERVIEWan introduction to OpenTouch Suite for MLE 2.0 • Value proposition • Use cases • Savings • Customer testimonials

4. ENTERPRISE COMMUNICATIONSCHALLENGES • “The next-generation of information workers will expect a highly visual, connected, contextual information workplace they can take anywhere”Forrester +40% 67% 80% 5x MOBILE WORKFORCE OVER NEXT 3 YEARS- Frost & Sullivan - Survey Dec’13 TABLETS USED AT WORKARE EMPLOYEE-OWNED- McKinsey - June’12 INFORMATION WORKERSARE DESK BOUND- Forrester – Jan’13 COST OF ATTRACTINGNEW CUSTOMERS VS KEEPING EXISTING ONES - Lee Resources – November’12

5. ENTERPRISE UNIFIED COMMUNICATIONSMISSION STATEMENT MISSION-CRITICAL OFFICE MOBILE, COLLABORATIVE WORKPLACE CUSTOMER CARE IMPROVE EFFICIENCY ACROSS THE ENTIRE ORGANIZATION

6. OPENTOUCHIMPROVES THE EFFICIENCY ACROSS THE ENTIRE ORGANIZATION EXPERT BUSINESS COMMUNICATIONS FOR INSTANT BUSINESS RESPONSE MOBILE CONVERSATIONS FOR COLLABORATIVE WORKSTYLES SUPERIOR CUSTOMER EXPERIENCE FROM CUSTOMER CARE TO E-REPUTATION MANAGEMENT HIGH-QUALITYUNIFIED COMMUNICATIONS SMOOTH TRANSFORMATION FROM TDM TO IP, SIP ANDCLOUD UNIFIED APPLICATIONTO IMPROVE TCO AND IT AGILITY

7. OPENTOUCH CONNECTION EXPERIENCE IMPROVES THE EFFICIENCY IN THE MISSION-CRITICAL OFFICE EFFICIENT OFFICE CONNECTEDTEAMS MOBILIZED STAFF B2B COLLABORATION HIGH-QUALITYUNIFIED COMMUNICATIONS OPENTOUCHCONNECTION EXPERT BUSINESS COMMUNICATIONS

8. OPENTOUCH CONVERSATION EXPERIENCE IMPROVES THE EFFICIENCY OF MOBILE, COLLABORATIVE WORKSTYLES EFFICIENT OFFICE CONNECTEDTEAMS MOBILIZEDSTAFF B2B COLLABORATION HIGH-QUALITYUNIFIED COMMUNICATIONS OPENTOUCHCONVERSATION INNOVATIVE MULTI-PARTY MULTI-MEDIA MULTI-DEVICE CONVERSATIONS

9. OPENTOUCH INCREASES CUSTOMER SATISFACTION PROFESSIONAL WELCOME PROFESSIONAL CUSTOMER CARE E-MAIL, SMS, CHAT E-REPUTATION MANAGEMENT HIGH-QUALITYUNIFIED COMMUNICATIONS SUPERIORCUSTOMER EXPERIENCE

10. ULTIMATE PLATFORM OPTIMIZATION Unified Management IMPROVE TCO AND AGILITY

11. OPENNESS APPROACH Connectors Gateways/ SDKs JTAPI CSTA REMOTE CALL CONTROL SIP TRUNKING IM/Presence INTEGRATION email, calendar Directory OPENTOUCH Industry APIs REST web services management Voice recording hospitality/healthcare interactions with business applications ECOSYSTEM OF 1,200+ APPS.

12. LEVERAGE INVESTMENTS: TRANSFORMATION EXAMPLE CLOUD CLOUD IP IP SIP SIP SIP WAN PSTN WAN WAN TDM IP IP IP TDM IP IP TDM TDM IP TDM TDM IP TRANSFORMATION CENTRALIZATION INSTANT BUSINESS RESPONSE MOBILE & COLLABORATIVE & OFFICE INTERACTIONS WORKSTYLES LEVERAGE TDM INVESTMENTS IMPROVE TCO – STANDARDIZE THE UX EXTEND APPS ON SMART DEVICES & PCs TRANSFORM UX & LICENSES SMOOTH TRANSFORMATION PATHS

13. FLEXIBLE DELIVERY MODELS OPENTOUCHBUSINESS EDITION OPENTOUCHSUITE ALL-IN-ONEup 1500 users ADAPTABLElarge networks AS A SERVICE ONE SOFTWARE SEVERAL TRANSFORMATION PATHS

14. The OPENTOUCH DIFFERENCE CLOUD IP TDM BUSINESS TELEPHONYLEADERSHIP CONVERSATION EXCELLENCE INTEGRATEDCONTACT CENTER OPTIMIZED ARCHITECTURE SMOOTHTRANSFORMATION

15. THOUGHT LEADERSHIP AND MARKET RECOGNITION • MARKET RANKING • 2013 • “Leader” in Corporate Telephony Magic Quadrant (MQ) • “Challenger” in the UC and Contact Center Infrastructure MQs • “Positive” ranking in the EMEA UC for SMB MarketScope • MARKET RANKING • 2013 • “Very strong” UC and Contact Center • “Very strong” for OXE / OpenTouch • “Competitive” for OXO • MARKET RANKING • 2013 • “Major player” WW UC&C MarketScape • 2012 • “Major player” in WW Mobile UC&C MarketScape • MARKET RANKING • 2013 • “Innovator” Vendor Landscape • AWARD WINNER • “Best Overall Value” Vendor Landscape • AWARD WINNER • 2013 • European Visual Collaboration Customer Value Leadership Award • 2012 • Global SMB Enterprise Communications Platforms • Market Share Leadership Award • AWARD WINNER • 2012 • Best of Interop, Collaboration, for OpenTouch Conversation • AWARD WINNER • 2012 • PilotHouse award for UC – highest overall ratings among all vendors in end-user survey • AWARD WINNER • 2012 • NYC Accessibility Award: Telecommunication Products serving People with Disabilities

16. OPENTOUCH2.0 USE CASES HIGH-QUALITY UNIFIED COMMUNICATIONSOPENTOUCH CONNECTIONINSTANT BUSINESS RESPONSE & OFFICE INTERACTIONS

17. EFFICIENT INFORMATION WORKERSAT THE MISSION-CRITICAL OFFICE CLICK TO CALLFROM PC OR DESK PHONE SHARE CONTENTS IN SCHEDULED CONFERENCESINSIDE AND OUTSIDE THE ORGANIZATION TELEPHONY APP ON ANY DEVICE EXPERT BUSINESS TELEPHONY REACH PEOPLE IN A FEW SECONDS WITH FAST DIRECTORY ACCESS GET ALL IMPORTANT CALLS WITH ADVANCED SCREENING / SUPERVISION NO UNANSWERED CALLS WITH ADVANCED ASSISTANT AND GROUP CALLS COMFORTABLE DESKPHONES WITH EXTERNAL KEYBOARDS,EASY-TO-READ SCREENS,SUPERB AUDIO QUALITY, HANDY BLUETOOTH HANDSET

18. EFFICIENT IT/UTILITY STAFFROAMING IN THE MISSION-CRITICAL OFFICE TELEPHONE APPWEB CONFERENCE APP NOTIFICATION/LOCATION SERVER INTEGRATIONS EXPERT BUSINESSTELEPHONYDECT OR WLAN LONE WORKER PROTECTION HARDENED HANDSETS EXPERT WIRELESS COMMUNICATIONS ALL TELEPHONY SERVICES AS IF AT THE DESK LONG TALK-TIME + HIGH QUALITY OF SERVICE LOW-TCO INFRASTRUCTURE (IP OR TDM) APPS AND ECOSYSTEM PHONE AND SHARE CONTENTS ON THE GOLOCATE AND ALERT STAFF EASILYPHONE EVEN IN CHALLENGING CONDITIONS

19. EFFICIENT INFORMATION WORKERSON THE GO - IN TOUCH WITH THE MISSION-CRITICAL OFFICE SEE THE COMMUNITY,SHARE CONTENTSIN SCHEDULED CONFERENCESINVITE GUESTS SINGLE IDENTITY ENTERPRISE DIRECTORYUNIFIED CALL LOGVISUAL VOICEMAIL TELEPHONY APP CALLAND IM FROM THE PC HOT-DESKING AT THE OFFICE TELEPHONY APP EXPERT BUSINESS TELEPHONY ON THE GO SINGLE IDENTITY ACROSS DESK PHONE AND MOBILE LOG-ON TO PHONES IN OPEN WORKSPACES EXPERT BUSINESS TELEPHONY PRODUCTIVITY ALL TELEPHONY SERVICES AS IF AT THE DESK CALL MSFT OFFICE OR IBM NOTES CONTACTS IN A FEW CLICKSEFFICIENT MEETINGS ACROSS SITES WITH SHARED CONTENTS

20. EFFICIENT INFORMATION WORKERSWORKING FROM HOME SEE THE COMMUNITY,SHARE CONTENTSIN SCHEDULED CONFERENCES SINGLE IDENTITY ENTERPRISE DIRECTORYUNIFIED CALL LOGVISUAL VOICEMAIL TELEPHONY APP CALLAND IM FROM THE PC TELEPHONY APP HOME DSL/FIBER REMOTE ACCESS POINT EXPERT BUSINESS TELEPHONY PRODUCTIVITY SAME AS IN THE OFFICE EXPERT BUSINESS TELEPHONY ON THE GO SINGLE IDENTITY ACROSS DESK PHONE AND MOBILE CENTRALLY-MANAGED RAP FOR ENTERPRISE LAN/WIFI AT HOME

21. OPENTOUCH2.0 USE CASES HIGH-QUALITY UNIFIED COMMUNICATIONSOPENTOUCH CONVERSATIONMOBILE & COLLABORATIVE WORKSTYLE

22. MOBILE & COLLABORATIVE WORKSTYLEAT THE OFFICE - SHARE CONTENTS- ESCALATE ACROSS IM, VOICE, VIDEO • ESCALATE TO CONFERENCE - JOIN MEETINGS IN A FEW SECONDS • LEVERAGE WIFI WITH DUAL-MODE ONE TOUCH VIDEO ESCALATION MULTI-PARTY CONVERSATIONS EASY CONFERENCE ESCALATION AND SCHEDULING JOIN IN A FEW SECONDSINVITE EXTERNAL GUESTS MULTIMEDIA CONVERSATIONS WIDEBAND AUDIO QUALITY EASY VIDEO ESCALATION SHARE CONTENTS UNIFIED USER PRESENCE

23. MOBILE & COLLABORATIVE WORKSTYLEVISUAL COMMUNICATIONS PARTICIPATE TO A ROOM-BASED VIDEO CONFERENCEAT THE DESK AND ON THE GO ONE TOUCH VIDEO ESCALATIONFROM THE DESK ONE-CLICK VIDEO CALLVIDEO ON PC, iPAD AND DESK PHONE ACTIVE-TALKER VIDEO SWITCHINGSINGLE CLIENT FOR DOCUMENT SHARING AND VIDEO PERSONAL VIDEO CONVERSATION EASY VIDEO ESCALATIONSVIDEO INTERACTIONS AT THE OFFICE AND ON THE GO MULTIPARTY CONVERSATIONS LOW-TCO SOFTWARE MIXINGLIFESIZE ROOMS CAN BE PARTICIPANTS

24. MOBILE& COLLABORATIVE WORKSTYLE ON THE GO SEE COMMUNITYESCALATE EASILY ACROSS MEDIAESCALATE EASILY TO CONFERENCE SINGLE ROUTINGMID-CALL CONTROLS ANY-TO-ANYSESSION SHIFT MULTI-DEVICE CONVERSATIONS SINGLE IDENTITY ACROSS DEVICES ANY-TO-ANY SESSION SHIFT FLEXIBILITY VOIP OVER 3G / WIFI HOTSPOTCOST SAVINGS ONE TOUCH VOIP AND VIDEO SINGLE IDENTITY AND CALL HISTORY

25. MOBILE& COLLABORATIVE WORKSTYLE WORKING FROM HOME ONE TOUCH VOIP AND VIDEO EASY ROUTING CONTROL LEVERAGE VPN INVESTMENTS ORLEVERAGE SIP SBC & REVERSE PROXY SEE COMMUNITYESCALATE EASILY ACROSS MEDIAESCALATE EASILY TO CONFERENCE SECURE & FREE COMMUNICATIONS FREE VOIP OVER THE INTERNETVIDEO AND SHARED CONTENTS TO BETTER ENGAGEMULTI-DEVICE FLEXIBILITY BYOD TABLET FOR EASY VOIP AND VIDEOCOMPLEMENTING TASK-BOUND PC

26. A SHORT RECAP OPENTOUCH CONNECTION OPENTOUCHCONVERSATION * Possible for inbound calls (any device routing)

27. OPENTOUCH2.0 USE CASES HIGH-QUALITY UNIFIED COMMUNICATIONSSUPERIOR CUSTOMER EXPERIENCE

28. PROFESSIONAL WELCOMESATISFIED CUSTOMERS CUSTOMIZED GREETING MESSAGES AUTOMATIC ATTENDANTS PC-BASED ATTENDANTCONSOLE BRANCH OFFICE WELCOME HUNTING GROUPSSUPERVISION PROFESSIONAL WELCOME FROM LOW-TCO WELCOME APPLICATION TO ADVANCED RECEPTIONIST APPLICATION FOR MULTIPLE SITES ALL CALLS GET AN ANSWER QUALIFY CALLS TO REACH THE RIGHT CONTACT CALLS GET DISPATCHED TO TEAMS OF EXPERTS

29. SUPERIOR CUSTOMER EXPERIENCE FROM CUSTOMER CARE TO E-REPUTATION MANAGEMENT LARGE NUMBEROF CRM CONNECTORS UNIFIED MEDIAUNIFIED AGENT DESKTOP VISUAL CONTROL AGENT AND SUPERVISORDESKPHONE INTERFACE ADD SOCIAL MEDIA AS YOU GROW LOW-TCO VOICE CUSTOMER CARE PATENTED VISUAL DISTRIBUTION TO SHORTEN TIME TO BUSINESSSYSTEM INTEGRATION TO LEVERAGE COMMUNICATION RESOURCES DESKPHONE/SOFTPHONE INTEGRATION FOR HYBRID AGENT/BUSINESS WORKSTYLES UNIFIED MULTI-CHANNEL CUSTOMER EXPERIENCE UNIFIED MEDIA MANAGEMENT TO IMPROVE CUSTOMER EXPERIENCE EFFICIENT PREDICTIVE DIALER FOR OUTBOUND CAMPAIGNS ADD CHAT, EMAIL AND SOCIAL MEDIA AS YOU GROW

30. A SHORT RECAP

31. OPENTOUCH2.0 SAVINGS HIGH-QUALITY UNIFIED COMMUNICATIONS

32. EFFICIENCYBENEFITS… REDUCE BUSINESS TRAVELS WITH NO COMPROMISE ON RELATIONSHIP SAVE ON OPERATIONAL COSTS WITH CENTRALIZATION, VIRTUALIZATION AND SIP TRUNKING REDUCE BILLS WITH OPTIMIZED MOBILITY INCREASE EMPLOYEE EFFICIENCYEVERYWHERE BETTERCOLLABORATE IN VIRTUAL TEAMS IMPROVERESPONSETIME + HARDSAVINGS

33. REDUCE BILLS WITH OPTIMIZED MOBILITY LEAST COST ROUTING “FREE” CONNECTIVITY SYSTEM CALLS BACK OTC AND MYIC MOBILE CLIENTS CAMPUS ROAMERS ACTIVATE VOICE OVER WIFI OPTIONS… … OR SHIFT WITH NO INTERRUPTION TO THE MOST SUITABLE DEVICE ZERO OFF-NET TRAFFIC COSTIP/DECT: LEVERAGE THE IP NETWORK

34. INVITE EXTERNAL GUESTS REDUCE TRAVEL COSTS SHARE CONTENTS JUST SEND A URL TO INVITE GUESTS ALL SHARED DOCUMENTS STAY ON-PREMISES UPLOAD, SHARE DOCUMENTS IN A FEW CLICKS GET FEEDBACK BY IM IN ONE-TO-MANY SESSIONS GET VISUAL FEEDBACK REAL-TIME VIDEO CONVERSATIONSAT THE DESK ORON THE GO

35. SAVE ON TRANSFORMATION AND OPERATION COSTS CENTRALIZED MAINTENANCEAND UPGRADES • 5% TO 20% SAVINGS* VS DISTRIBUTED NETWORKS- OPTIONAL VMWARE DELIVERY TO SHORTEN THELAB TO PRODUCTION CYCLE • UNIFIED MANAGEMENT OF BRANCH SURVIVABILITY SERVERS OPTIMIZEENERGY CONSUMPTION • UP TO 30% TO 50% SAVINGS* VS LEGACY • HIGH USER DENSITY IN CENTRALIZED SERVERS • GREEN ETHERNET (802.3 AZ) IP PHONES • LEVERAGE EXISTING CABLING- 20% TO 50% SAVINGS* VS IP FORKLIFT UPGRADEBY REUSING TDM/ANALOG CABLING • REUSE PHONES AND CABINETS WHEN CENTRALIZING • LEVERAGE WAN FOR ON-NET AND OFF-NET CALLS • - BANDWIDTH CONTROL ON SHARED IP WAN • - CENTRALIZED SIP TRUNKING LEVERAGE INVESTMENTS CENTRALIZED OPERATIONS • 20% TO 30% SAVINGS* VS ELEMENT MANAGEMENT • CENTRALIZED DEVICE MANAGEMENT • UNIFIED USER MANAGEMENT ACROSS TELEPHONY AND UC APPS- ACTIVE DIRECTORY SYNC TO AUTOMATE MACD TASKS • ADVANCED BILLING AND MONITORING CENTRALIZEDSIP TRUNKING * ESTIMATES BASED ON ALCATEL-LUCENT DEPLOYMENTS

36. OPENTOUCH2.0 CUSTOMERTESTIMONIALS HIGH QUALITY UNIFIED COMMUNICATIONS

37. VILLE DE LA TRONCHE, FRANCELOCAL Government The town of La Tronche wanted to carry out an operation to modernize its telecommunications facilities and especially the replacement of the PBX with a solution of centralized IP telephony for the town hall with remote equipment for other sites. The customer also wanted to replace its fleet of network switches - core and distribution, and implement cross-site connections based on wireless technology • DEAL FACTS:OPENTOUCH BUSINESS EDITION: 145 users across several sitesImplemented in September 2012 • MAIN BENEFITS: • High level of service provided with optimization of supply • Consistent, efficient and secure solution for communications and networks • Competitive pricing

38. SAHARA COMPUTERS, SOUTH AFRICAIT WHOLESALE “Sahara Computers has extensive network of branches and dealers and we needed a partner who can provide us hassle free connectivity, Alcatel-Lucent […] provided us the customized solution which didn’t need too many people to manage. We are now availing their services for our group companies too.” – SaurabhAggarwal, IT Manager, Sahara Computers, Gauteng, South Africa Established in 1994, Sahara Computers is one of the largest independent Information Technology distributors in Southern Africa. Its core business is of being a conduit through which the technology offerings of some of the world’s major IT producers is made available to over 6,000+ channel partners • DEAL FACTS:OPENTOUCH BUSINESS EDITION: 600 users across sitesImplemented in February 2013 • MAIN BENEFITS: • Centralized OpenTouch™ system with single management view • Mobility of users is now possible for the first time and allows them to be more active as they roam the site and between sites, bringing access to new applications and services, making the users more productive

39. UrbaCON UCC GENERAL CONTRACTING, QATARCONSTRUCTION WORKS One of the largest construction companies in the State of Qatar. It offers full turn-key design, construction and finance services, and operates in the residential, hospitality, entertainment, retail, industrial and civil sectors. ISO-certified, UCC has over 1,200 professional staff, 7,000 tradesmen, plants, equipment and fast-track methods to meet demanding project schedules. • DEAL FACTS:OPENTOUCH BUSINESS EDITION: 1,100 users across several sitesImplemented in December 2012 • MAIN BENEFITS: • Affordable solution • Telephony costs reduction • Staff is easier to reach whatever their device of choice • First step before generalized BYOD policy • Excellent support from Alcatel-Lucent and business partner

40. HALL AND WOODHOUSE, UKINDUSTRY Hall and Woodhouse is a British regional brewery founded in 1777 by Charles Hall in Blandford Forum, Dorset, England The company operates over 250 public houses in the south of England, and brews under the name Badger Brewery As well as brewing their own beer and operating public houses, Hall & Woodhouse also operates a number of hotels • DEAL FACTS:OPENTOUCH MULTIMEDIA SERVICES: 1,500 users across several sitesImplemented in January 2013 • MAIN BENEFITS: • Robust, efficient and resilient communications • Dramatically reduced disruption to the organization's operations • Innovative deployment brings better communications and boosts productivity

41. ALCATEL-LUCENT ENTERPRISE CUSTOMERSFROM SMALL TO MULTI-NATIONAL IN EVERY INDUSTRY EDUCATION HEALTHCARE FINANCE PUBLIC SAFETY &DEFENSE ENERGY TRANSPORT GOVERNMENT MANUFACTURING HOSPITALITY PARTNER ECOSYSTEM

42. OPENTOUCH SUITE 500,000CUSTOMERS 20+ YEARS EXPERIENCE ENTERPRISECOMMUNICATIONSLEADER OPENTOUCH IMPROVES THE EFFICIENCY ACROSS THE ENTIRE ORGANIZATION ALCATEL-LUCENT ENTERPRISE

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