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Taylor Smith. Extra Credit Support Media Examples Professor Singh MKTG 331 . Mobile Billboard: In this case, Mondo Pasta is a dvertising their food claiming it’s “so good you can’t let go.” They are cleverly implying that the rope holding the ship is pasta
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Taylor Smith Extra Credit Support Media Examples Professor Singh MKTG 331
Mobile Billboard: In this case, Mondo Pasta is advertising their food claiming it’s “so good you can’t let go.” They are cleverly implying that the rope holding the ship is pasta leading into a satisfied mouth.
Bus Transit Advertising: This ad is implying that the obese woman on the bus is tilting it. Weight Watchers is behind this advertisement.
Train Transit Advertising: Here, Coca-Cola has an ad on a train that not only promotes the great taste of their drink, but also embraces recycling. It says, “Inside: remarkable Outside: recyclable.”
In-store media: This Motrin ad appears to be at a grocery store. Motrin uses the slogan “no matter where it hurts, Motrin targets your pain.” Showing a hand and foot which are supposed to be smashed underneath the aisle.
Aerial Advertising: This sky banner is brought to you buy Tide, saying it is there for you “when good seagulls go bad.” Inferring that a seagull may stain your clothes.
Product Placement: Although subtle, in this episode of Dexter, Nikon is advertising their camera.
Product Integration: In the movie The Internship, the whole film is based on two middle-aged men trying to land a job at Google; thus a giant advertisement of the company Google.
Terminal Poster: This terminal poster is from accenture. It reads “ How do you get more out of the same resources?” Featuring an inflated sheep.
In-store Kiosk Media: Here you see a Best Buy Kiosk ad showing the newest android device. They used a big screen to make it appear as a giant phone.
Other Miscellaneous Media: At this ski resort you see a poster on the back of a ski lift to make it look like a car. Volkswagen is advertising their newest vehicle.