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Communications Plan

COMMUNICATIONS PLAN . Increasing public awareness and transparency through communication is a vital part of every European project Important to develop a strategy and plan before attempting to communicate Communications Plan should be developed in the application stageDoes not need to be lengthy

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Communications Plan

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    1. Communications Plan

    2. COMMUNICATIONS PLAN Increasing public awareness and transparency through communication is a vital part of every European project Important to develop a strategy and plan before attempting to communicate Communications Plan should be developed in the application stage Does not need to be lengthy – brief & covering main points and aims! Projects expected to fulfil some minimum requirements and choose additional activities based on the nature and content of the project Plan should cover: 1. Internal Communication 2. External Communication 3. Publicity

    3. 1. INTERNAL COMMUNICATION 1.1.   Internal communication Brief details of the internal communication strategy and how transnational cooperation will be facilitated in the project. Consider the information flow in the project and if possible a project structure.

    4. 1. INTERNAL COMMUNICATION 1.2.   Methods of communication within the project   How will transnational cooperation be carried out in the project Planned activities/means of maintaining internal communication within the project. For example project meetings, project intranet, etc.   This information should be included in Work package 1 on Management, Co-ordination and Communication.

    5. 1. INTERNAL COMMUNICATION 1.3.   Decision making   Information on any proposed steering committees, stakeholder input, etc. Brief details should be included in the plan.

    6. 2. EXTERNAL COMMUNICATION 2.1.   External communication Brief summary of the overall transnational communication and dissemination strategy. What areas will the project focus on and what are the main objectives of the strategy? In a good communications plan, it is also worth considering the messages that you wish to communicate.

    7. 2. EXTERNAL COMMUNICATION 2.2.   Target groups and audience   Who do you want to inform about your project? Consider interested parties, stakeholders and the different levels of communication – from transnational to local.

    8. 2. EXTERNAL COMMUNICATION 2.3.   Methods of communication providing timeframe   Provide details of any planned events, conferences or seminars that will be attended or organised as part of the project and indicate the estimated timeframe for these.   Required communication tools within first 6 months of project:   Project website Project logo Project presentation in PowerPoint format outlining the project’s objectives Completion of a brief project case study based on an NPP template Basic project brochure Conference stand or banner – or other material for use at fairs, exhibitions, etc. Small collection of photos relevant to the project Common tools and activities should all be detailed in Work package 1.

    9. EXAMPLES

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