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Varietal Wines Pays d’OC

Varietal Wines Pays d’OC. Varietal Wines Pays d’OC. Dear Distributor Partner, We invite you to taste the sunshine of Southern France with our introduction of the all-new Wildflower wines from Georges Duboeuf. VALUE

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Varietal Wines Pays d’OC

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  1. Varietal Wines Pays d’OC

  2. Varietal Wines Pays d’OC • DearDistributor Partner, • We invite you to taste the sunshine of Southern France with our introduction of the all-new Wildflower wines from Georges Duboeuf. • VALUE • The Wildflower wines offer the very best expression of popular varietals for an incredible value from one of the world’s most beloved wine brands, Georges Duboeuf. • QUALITY • The Wildflower wines are sourced from the sun-kissed vineyards of Southern France and aim to transport consumers to a warm sunny meadow bursting with wildflowers. • IMPACT • Vibrant and colorful POS will brighten up even the darkest corner of any wine department and the labels themselves are ideal decoration for any bar. • ENGAGE • Engage consumers with POS that includes U.S. native wildflower seeds that can bloom anywhere and have been certified pollinator-friendly to support ongoing efforts towards sustainability. TIMELINE

  3. Varietal Wines Pays d’OC Advertising & PR Support Quintessential plans to generate at least 15 million impressions among key trade and consumers with a robust advertising and PR strategy: • 40,000+ Email subscribers reached daily. • High-profile ad to correspond to PR Newswire release. • Half-page ad timed to launch • 3 Million+ impressions every month! • Hundreds of media outlets and journalists reached with every release. • More than 10M+ impressions generated at time of launch. • Social Media promotions and advertising to engage highly-targeted consumers and drive pull. • Estimated 1 Million consumers reached!

  4. Varietal Wines Pays d’OC #26 ON THE 2018 LIST OF THE WORLD’S MOST ADMIRED WINE BRANDS!! • Produced by Georges Duboeuf, the Wildflower wines represent the best expression of each varietal with a touch of sunshine from the South of France in every sip. • Wildflowers bloom in the fields and vineyards of the Pays d’OC region that lies between lush mountains and the deep blue Mediterranean sea. The Pays d’OC region benefits from a climate that is ideal for growing grapes. • Each of the flowers pictured on the Wildflower labels corresponds to a specific flower that is found in the region: • Scabiosa – Cabernet Sauvignon • Cornflower – Merlot • Red Poppy – Pinot Noir • Yellow Gentian - Chardonnay

  5. Varietal Wines Pays d’OC Bright and colorful shippers can be used to create eye-catching displays!

  6. Varietal Wines Pays d’OC Eye-catching bottle neckers with tasting notes Case Cards featuring bright colorful graphics! Pollinator-friendly native wildflower seed packets!

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