1 / 22

Making a mark on digital & social spaces

Making a mark on digital & social spaces. 26,000 Registered users 200,000 Facebook fans . KS ENERGY DRINK . KS DEODORANTS . Deodorant added luster to the brand and an element of the bold lifestyle. Extension to make it flaunt worthy and broad basing the TG. KS E-Drink’s Digital Buzz.

gala
Download Presentation

Making a mark on digital & social spaces

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Making a mark on digital & social spaces

  2. 26,000 Registered users 200,000 Facebook fans KS ENERGY DRINK KS DEODORANTS Deodorant added luster to the brand and an element of the bold lifestyle Extension to make it flaunt worthy and broad basing the TG

  3. KS E-Drink’s Digital Buzz A KS Service owned & operated completely online

  4. How does KS break into a market owned by RedBull and a handful of newcomers?

  5. Making an impact

  6. Product differentiation was the key to take the KS brand into the energy drinks space Horny Goat Weed Ginseng Other elements

  7. We targeted the bold, ambitious Indian youth and fed them their dose of nightlife, passions and high adrenaline action

  8. Our communities love to engage with us

  9. We decided to give them an even higher dose of KS Energy

  10. IN Just 30 minutes… TWEET REACH: 280,120 1,934,717 Impressions 689 MENTIONED US

  11. Growth in conversations during the contest

  12. Word Cloud for Energy drink Category

  13. Word Cloud for KS Energy drink

  14. Facebook community jumps to over 175,000 Generating an incredible 30,940,178 impressions

  15. Kamastore sales on the rise show88% in the past 6 months!

  16. 70% growth in order value

  17. Highest online selling product has been Long Last condom

  18. Thank you

More Related