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COMPANY CREDENTIALS. Background Information. OZ has the passion, experienced, knowledgeable staffs on the fields below: Brand and Marketing consultation Activation Brand building Event management Direct Marketing Market Research Art design. Core team. Nguyen Manh Tuong Pham Xuan Duc
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Background Information • OZ has the passion, experienced, knowledgeable staffs on the fields below: • Brand and Marketing consultation • Activation • Brand building • Event management • Direct Marketing • Market Research • Art design
Core team Nguyen Manh Tuong Pham Xuan Duc Le Xuan Binh Bui Huy Quang Nguyen The Loc Dao Quynh Loan Do Hoai Nam Tran Thi Phuong Lien Bui Tran Quoc Thy Lam Thi Ngoc Yen • Managing Director • Operation Director • Strategy Planer • Account Director • Vice Director • Design Manager • Production Manager • Account Manager • Account Manager • Operation Manager
OZ connection Ha Noi Nguyen Cong Binh & Tran Ngoc Tuan Anh - 9 years experience as a marketing supervisor & Manager Hai Phong Tran Trung Dung - 9 years experience as a marketing supervisor Central (from Da Nang to Thanh Hoa) Pham Dinh Thanh - 9 years experience as a marketing supervisor. Central & highland (Base at Nha Trang) Tran Thi Phuong Hong– 8 years experience as a marketing supervisor. Mekong Delta (Base at Can Tho) Ngo Van Do – 9 years experience as a marketing supervisor.
Does not rely on overwhelming, sophisticated tools Does not rely on long-term (regional) relationship with Blue-chip companies Does not rely on reputation of the OZ brand name (not yet) Relies on the dedication to giving our best in providing actionable output from solutions based on quality activations Relies on our continuous improvement to be better than ourselves each time Relies on our deep rooted belief that reputation cannot be given but must be earned and maintained Our Professionalism
Our vision • Our belief • A good informed decision is not based on the wealth of information available, but the quality and the relevance of the information piece to each business background and issue • Our vision • Provide our partners with the most effective and actionable advertising solution & activities. • Our positioning • To become among the most preferred advertising agency.
Our core values • Integrity & Honesty • Essential personality traits of OZ team member • Trust & Reliability • Fundamental in relationship with our partners (external and internal) • Professionalism • In behavior and attitude • With external and internal partners alike • Development • Our people • Our services
Transparent project management process • Work closely with your team to define business need • Our account team will develop project proposal • Project briefing – Pilot and revise • Roll out and manage project (including quality control) • Weekly progress reports • Respond to inquiries • Final project report • Provide standard reports as well as customized reports to meet your unique needs
Transparent project management process Weekly report • The report covers KPIs; • Field schedule of each city /District /Place … • % samples completed/ % project completed • % pending • % QC check and results
Transparent project management processFinal project report • Project final report; • Project summary (real field situation) such as location / venue of sampling, volume of sample by location / venue • Profile who received the sample / audiences … • Pictures of activities in action • Key learning’s and recommendations
Why OZ The best quality services with competitive costs providing you value for your money Deep knowledge and understanding about the Vietnamese consumer and market place Quick market information update Professional working relationships
Izzi Hi-light Gel Launching • Product: Izzi Highlight Gel • Product message: “Lap lanh sac mautuoi teen” • Product highlight: glittering colors • Target: 15-18 years old/ female • Brand platform: Music • Tone/mood: fun young & stylish Our targets: • 15-18 years old • Female • Most are high school students • They enjoy new trends, being fashionable & stylish and love to be the focus amongst their peer group. • They believe that if they have chance to be with their idols they will have lots of attention and be admired from others
Izzi Hi-light Gel Launching • A night of music and fashion for teens • Both Audiences and performers are shined • Promote the hottest star as the brand representative with an exclusive song for the night (Izzi hair color song) • Interactive games for product education and product message
Izzi Hi-light Gel Launching Banner & Flyer
Izzi Hi-light Gel Launching Ticket
Izzi Hi-light Gel Launching Stream CD label & Cover
Izzi Hi-light Gel Launching PG delivers the flyers & Redeem Tickets
Izzi Hi-light Gel Launching Banner hanging Booth Preparation
Izzi Hi-light Gel Launching Activation outside
Izzi Hi-light Gel Launching Activation outside & inside
Izzi Hi-light Gel Launching The music show
Izzi Hi-light Gel Launching The very successful campaign with over 100,000 persons know about this campaign
Thất Đại Thần Kiếm Road Show & Events Source: volam.com.vn
Thất Đại Thần Kiếm Road Show & Events Source: volam.com.vn
Thất Đại Thần Kiếm Road Show & Events Source: volam.com.vn
Thất Đại Thần Kiếm Road Show & Events Source: volam.com.vn
Thất Đại Thần Kiếm Road Show & Events We count the number of people who joins in to events by lucky ticket
Gold Reserve Events for Launching Ha Noi team
Gold Reserve Events for Launching Ho Chi Minh team