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A world you like. With a climate you like.

A world you like. With a climate you like. The EU flagship communication campaign for climate action. The aim : raising awareness for the benefits of moving towards a low - carbon society. Choosing a positive approach : focus on empowerment & co-benefits.

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A world you like. With a climate you like.

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  1. A world you like.With a climate you like. The EU flagship communication campaign for climate action

  2. The aim: raisingawarenessforthebenefitsofmovingtowards a low-carbonsociety

  3. Choosing a positive approach: focus on empowerment & co-benefits

  4. A campaign to show the low-carbon society can be achieved today • ! • ! POSSIBLE AFFORDABLE NECESSARY • ! Protects the climate Encourages application Fosters economic benefits Awareness Economy Ecology

  5. The campaign in short • SOCIAL MEDIA • MEDIA RELATIONS • THE WEBSITE • PROMOTIONAL MATERIAL • EVENTS

  6. Exploring the low-carbon lifestyle on the central campaign hub: http://world-you-like.europa.eu • Interactive landscape • Articles and campaign news • Success stories

  7. Socialmediatodiscovertheworldyoulikeandtojointhedebate “DEBATES SOCIALTAINMENT LIVESTREAMING OF EVENTS facebook.com/EUClimateAction CAMPAIGN NEWS twitter.com/EUClimateAction THEMATIC PIN BOARDS pinterest.com/euclimateaction SUCCESS STORY VIDEOS youtube.com/euclimateaction CAMPAIGN PHOTOS AND GRAPHS flickr.com/euclimateaction/

  8. Europeans are invited to showcase their own contributions to a world you like

  9. Innovative solutionsfrom all over Europe will bepromotedthroughthecampaign

  10. Over 150 partners support the campaign in spring 2013

  11. 159 Partners from 27 member states 53 44 30 Public authorities Non-profit organisations Business associations 8 9 15 Media Academia Private companies

  12. The dialogue continues: events upcoming in seven countries Vilnius, Lithuania 22th May Copenhagen, Denmark 31 October Warsaw, Poland 17th May Lisbon, Portugal 6th June Sofia, Bulgaria 28th May Milan, Italy 7th June Madrid, Spain 17th April

  13. Join! Andhelpcreating ...

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