160 likes | 328 Views
NEST MOVING SUSTAINABLY TOWARDS ELIMINATING LIGHT POVERTY IN THE WORLD . Presented by DT Barki Noble Energy Solar Technologies Ltd, Hyderabad At 8 th February 2010. NEST-Aishwarya® World’s #1 Solar Lantern Brand. Source: GTZ+ Fraunhofer ISE Tech Report #.
E N D
NEST MOVING SUSTAINABLY TOWARDS ELIMINATING LIGHT POVERTY IN THE WORLD Presented by DT Barki Noble Energy Solar Technologies Ltd, Hyderabad At 8th February 2010
NEST-Aishwarya® World’s #1 Solar Lantern Brand Source: GTZ+ Fraunhofer ISE Tech Report #
NEST ACHIEVEMENTS; CHRONOLOGICAL NEST features as a Clean Tech Revolutionary Next Big Growth & Investment Opportunity and trend-setter organization AWARDS AND RECOGNITIONS
Sales & Markets Addressed NEST Performance FY 09 Rs.8 Cr India: 70 Dealers Overseas: Africa Latin America Central America 2001 – 2008 90,000 nos 80% India 20% Export
NEST Performance More darkness than light Energy Savings: Assumptions: 1. Lumens, kerosene lamps: 10 lumens 2. NEST-AISHWARYA® solar lantern: 80 lumens 3. Sales: 90,000 NOS. Tonnes of CO2 mitigated annually: = 90,000 x 2.6 kg CO2 /lamp/litre x 8 x 60* = 112.32 mn kg of CO2 = 112, 320 tonnes of CO2 per year *Assuming 5 litres/month kerosene consumption
Fortune At the Bottom of the Pyramid NEST, the way ahead Light of Today & Tomorrow Putting Last First Livelihood
NEST MARKET Potential - Nearly 2/3rd of world population has little or no access to electricity Power cut in Indian villages 16 hrs Unsafe kerosene lamps 100mn Indian families CO2 In India, 2.5 million people including 3,50,000 children meet with kerosene related accidents 300 mn tons (World- annual) MARKET Potential Inefficient Unhealthy Dangerous Expensive 7
NEST MARKET METAMORPHOSIS 10 SUSTENANCE PHASE 7 No. of solar lantern units sold (in 100 thousands) B’HROUGH EXCELLENCE PHASE 1 Market Inflection/tipping point 0,0 5 9 14 Time period (in years)
Business Model Indian BoP Market *10% of the total no. of families (Market share)
NEST MARKET PROJECTION 100 25% of 100 mn (solar lanterns): NEST target mkt. share 10 million/100 lacs solar lanterns in 25 years 4 lacs solar lanterns/ year Revenue @ INR 2000/unit for 100 lac units = INR 2000 Cr. 75 Sales, Solar Lanterns in Lacs 50 25 0,0 2035 2011 2020 Year
NEST – A SUSTAINABLE BUSINESS – WHY? EXCELLENCE IS A PRIORI, SUCCESS FOLLOWS SUIT Innov Social Techn 2001 Unique LED, patented technology Other LED Lanterns TECHNOLOGICAL EXCELLENCE
NEST – A SUSTAINABLE BUSINESS MARKET CONDITIONING • SUSTAINABILITY FACTORS • High Volume Sales: • Being Achieved Now • 2. So Far: Product Excellence, • Innovation in the form of LED • Solar Lantern, AISHWARYA-WOW • 3. Seed Marketing & Market • Know-how SMEs CSR
NEST – A SUSTAINABLE BUSINESS – MARKET CHANNELS Channel Partners Sales & Distr Tech/CSR PSU Inteliz N • Supplied Solar Lanterns • to JREDA through Exide Ltd. • Installed Solar Street Lights • at Atomic Mineral Devpt. • (AMD) InterfaceFLOR Kaito,
NEST – A SUSTAINABLE BUSINESS • SUPPLY CHAIN MANAGEMENT: • Facility: “NEST” way or “Manufacturing Alliance • NEST’s Core Competence: Design, Development of New & Innovative Products • Market Focus
NEST – FINANCE MECHANISM • NEST is an entirely financed by innovative means in the form of other • businesses such as Silica. • NEST has supplied High Purity Quartz to poly-silicon and SoG silicon • companies such as Msetek, Japan; Becancour Silicon Inc and has • agreements to supply this most precious raw material of the modern • times. • With the announcement of the Solar Mission (20GW by 2020) NEST • is expected to play a significant role by bagging high volume orders from • Central and Eastern states of India.