Navigation

1. Navigation Going 4ward with the NEW GoPal 4 Range

2. Agenda Going 4ward with GoPal 4 • Market overview • MEDION Success in 2007 • Going 4ward • GoPal Essentials • Country Specifica • GoPal Products • Competition • Marketing and Press Activities Backup

3. Market_Overview

4. Market Shares Unit Sales SatNavs Q1/2007, EMEA • MEDIONs market share increased by 6% • MEDION is No. 4 in the portable satnav market Quelle: canalys

5. Market Information Market Performance • Navigation market still growing on a high level (+123,5% Q1/2007 to Q1/2006) • Proposed aquisition of one of the biggest map data provider Tele Atlas by the world‘s leading PND vendor TomTom • FujitsuSiemens to step out of navigation business • Price points in the market: • Biggest marketshare is in the price area of 200-299€ (50%) • Price points below 200€ grow from the market share beginning of the year, but are now at 20% stable – This price point took market share from the price points above 400€ • Marketshare of price points betweeen 300 and 400€ is stable at 14% • 0-200€ devices amount for 35% of navigation devices sold • TomTom is losing market share to Garmin

6. MEDION GoPal_Success

7. GoPal Success Story • Introduction of High end devices into to the Market • Volume sales on P4410 with active cradle / remote control • MEDION New Naming Scheme • Well perceived in the market – press is honouring consumer orientated product naming • Creating a Brand • Providing opportunities to have a range of products • Worldwide positive press reviews • Introducing unique navigation features to the market • MEDION was first to launch device with voice destination entry • Launching Accessory Range and Retail Maps • MEDION becomes a threat to the competition • Opening new Distribution Channels

8. Going_4ward

9. GoPal Target Groups Who is a typical MEDION GoPal buyer? • People with high expectation for less money • The youth driver • People who want the latest gadgets and trendy electronics • The pleasure driver • The frequent driver • Business user on the road

10. Whats New Hardware + SW ! MEDION GoPal – Always ONE step ahead! • In a leading position for technology launches, MEDION is using its extreme knowledge base to ensure that we are launching the latest technology at the desired time. • For introduction in the 4th Quarter of 2007, MEDION will introduce the next refinement of the GoPal Software (GoPal 4) which has been designed to be easier to operate, meaning quicker to your destination! The feature set has been increased, even now offering a voice operate software function. • MEDION is pleased to also introduce a New Navigation device P4425 which is fully featured including fingerprint sensor for securing your device against theft, an optional FM Transmitter for connecting your device to your Car Stereo and of course including Bluetooth and Traffic Services.

11. GoPal_Essentials

12. Bring out the Best of Navigation Basic Essentials Simple Functionality Security and Safety Premium Performance Navigation Multimedia and More Connectivity

13. Simple Functionality What does simple functionality mean for MEDION? • Start and Go • Simplified and logical menu structure • External hot keys • Programmable quick menu • Design modification • New icon set for intuitive navigation • Recognisable design language • Key applications constantly choosable via menu

14. Simple Functionality Design Modifications • Six programmable quick buttons for individual workflow improvement accessible via map view/settings • New arranged menu for destination entry that offers all functions in one menu • New navigation menu structure for easy access of key applications such as Travel Guide and MP3 player • Navigation hot keys now available with all GoPal devices for quicker navigation Quick buttons Hot Keys Destination entry menu

15. Premium devices including Unique Technologies GoPal_Essentials

16. Security and Safety MEDION products supporting safety and security of you and your devices • Security • Security PIN • Security finger print sensor • Safety • Touchless Technology for hands-free functionality • Loud and clear voice instructions • Precise voice instructions through text-to-speech • Pre-installed Safety cameras MEDION takes great care in ensuring products are manufactured to the highest level. MEDION also does not under estimate the need to make the journey safer whilst also protecting the device against theft and damage.

17. Security Fingerprint sensor – select who uses your GoPal • Secure your GoPal device with your fingerprint* • Easy simple and unique security system • Similar user identification system as already known within MEDION Notebooks • Customer can save their fingerprint under a certain profile – different users can be saved • Fingerprint identification will be requested when starting the device Fingerprint sensor integrated in device *available with E4125 / P4225 / P4425

18. Security Security PIN • Customer can set a PIN to their device • PIN will be requested when starting the device • If PIN is forgotten it can be decoded through MEDIONs service centers • PIN is stored in a reserved secure area, that cannot be retrieved by thieves 1 2 3 4 5 6 7 8 9 1 0 1

19. Safety Touch less or Touchless? MEDION brings voice operation to the next dimension! This ensures greater safety and simplicity for the end user • With voice-based entry MEDION has again recognised the sign of the times at an early stage and is one of the first to provide the appropriate answer. • Voice destination entry + voice command • Operating major functions of GoPal software by using your voice • Address entry just by using your voice • Just ONE touch to Touchless • Touchless address entry • Touchless view adjustments • Touchlessmute control • Touchlessroute settings

20. Safety Remain within the required speed limits and protect yourself against speed controls • Preinstalled Safety Cameras database (excluding D/A/CH and Ireland) • One time Safety Cameras update • Europe safety camera database available for updates www.medionultra.com • Upgrade: For any driver who requires the premium solution, an extended database can be purchased • Update: As camera location can change, a most up-to-date database can be purchased

21. MEDION GoPal range is the thinnest in the market

22. Premium Performance Navigation Award Winning Navigation • Text-to-Speech for detailed voice instructions • Advanced traffic information with TMC + Premium TMC Services • Split screen • Speed advisor • Lane assistant

23. Premium Performance Navigation Excellent traffic information with TMC and Premium TMC Services • The receiving of traffic data including re-routing options is becoming more and more standard for the PND market • MEDION offering the biggest range including TMC Services • MEDION is fortunate to be working with the key partners bringing the most up to date current Live information direct to your device • Premium services of Pay TMC, offered in both DE & FR is a luxury that should not be missed! Providing high value traffic information by using additional and more precise traffic data received by an automatic sensor net • European roaming between the Premium TMC Services free of charge (i.e. selling a product TMCpro and receiving trafficmaster information in the UK)

24. Premium Performance Navigation Always be well advised • With text-to-speech technology offering detailed voice instructions such as „In 200 meters turn right into Park Street“ you always take the correct way • The improved lane assistant helps guides you to take the ideal lane • The optional speed advisor not only shows the current speed limit but also verbally warns you to slow down where required

25. Premium Performance Navigation Split screen for a greater overview • Choose between standard and split screen • Most important information at one glance • Offering a premium map view Volume control Zoom in / Zoom out

26. More than Pure Navigation

27. Multimedia and More ALL in ONE If you expect more than just pure navigation – get a GoPal • MP3 player • Audio book functionality • FM transmitter • Video player • Telephone Book • Picture Viewer • Address book • Travel Guide

28. Multimedia and More Improved and enhanced Multimedia Package • Complete multimedia possibilities including MP3 player, picture viewer and video player • New structure – similar operation to portable MP3 players • To improve your audiobook functionality bookmarks can be set allowing you to continue playing your audiobook from where you saved the story

29. Multimedia and More Telephone book and Travel Guide Telephone book • Integration of the white pages for Germany allowing you to quickly access contact and address information • Search for addresses and telephone numbers • Navigate to the address or call the contact at the push of a button Travel Guide • 15 new cities are added to the data base • Increase on the available addresses • Pictures are added to the database

30. Innovative and exclusive navigation features

31. Connectivity Enter the World of Connectivity • Bluetooth • Active cradle + remote control • PC tool • FM transmitter • Easy Sync (all products come with USB cable) • Address book sychronisation

32. Connectivity Mobile communication Additional features • Synchronise the address book of your mobile phone to access your contacts via your GoPal device • Let your GoPal read your incoming SMS (to be confirmed) • Increased Bluetooth compatibility list (over 120 mobile phones supported) Microphone array for better voice quality • High quality microphone integrated in NEW MEDION GoPal P4425 • Reducing background noise during telephone calls • Improvement of the voice quality

33. Connectivity FM Transmitter for a greater MP3 experience • Listening to MP3 songs and telephone calls via your Car Audio System • Integrated into active cradle for selected devices* • Functions as your individual radio station transmitting audio content to your radio system • Search for an unassigned frequenzy on your car radio • Enter chosen frequenzy into the FM Transmitter • Enter same frequenzy to your car radio • Listen to your own music *E4125 / P4225 / P4425

34. Connectivity Easy plug + play with Active Cradle for P4410 and P4425 • Connect your GoPal device via active cradle • No reason to disconnect or connect the cables such as TMC antenna or car charger • Hidden connectors at the rear of the cradle external microphone 2 headphones 3 TMC antenna 4 2 3 4 1 Power supply viamini USB 1

35. Connectivity Remote control • The safe solution for the operation of the navigation device • Various functions • Operating the navigation software • Controlling the multimedia applications (volume, play/pause, forward/reverse,…) • Handling telephone calls

36. Choose your favourite Featureset MEDION GoPal Navigator

37. Country_Specifica

38. Map and Country Specific Features VDE** VDE VDE Part of Part of Part of TMC TMC TMC *Australia / USA: please contact product management about country specific information depending on which SW version you are going to use** VDE = Voice Destination Entry

39. Language specific Topics Text-to-speech Text-to-speech VDE VDE Language Language *Latest information: only commands available but English menu

40. GoPal_Products

41. MEDION GoPal Range GoPal for Everyone E-series: The evolution series Simple self-explanatory devices ideal for all consumers P-series: The premium seriesFeatured devices including Bluetooth and / or TMC S-series: The sports and lifestyle seriesMultimedia partner device Logo X-series: The xtreme seriesHigh featured – luxury device

42. MEDIONs New Contender Excellent Secure Navigation MEDION GoPal P4425 • Ultra slim design • Fingerprint sensor for theft protection • Optional FM transmitter for a greater audio experience • Speech operation with touchless technology • TMC and Premium TMC Services • Bluetooth hands-free functionality • Also available: E4125 (pure navigation)P4225 (only TMC) Technical features: • 4.3” TFT-touchscreen-display with 65.536 colours • Centrality Atlas III processor • 128MB RAM • Min. 512MB ROM

43. The Perfect Entry Level Device Intuitive Navigation MEDION GoPal E3115 • Extremely slim-line and lightweight design • Pre-installed navigation software • Simple operation via touch screen display and volume buttons • Alarm clock and travel guide • Also available with: TMC (E3215) Bluetooth (E3315)Bluetooth & TMC (E3415) Technical features: • Centrality Atlas III processor • 512MB integrated memory • 3.5” TFT touch screen with 65.536 colours

44. Enjoy The Crystalclear Widescreen Top model and multiple award winner MEDION GoPal P4410 • Touch less technology for voice destination entry • TMC and Premium TMC Services • Bluetooth for hands-free function • Text to speech technology • MP3 player, picture viewer and video player • Lane assistant • Also available: E4110 (pure navigation), P4210 (TMC) Technical features: • Samsung 400MHz processor • 4.3” TFT touch screen with 65.536 colours • 512MB integrated memory • Active cradle connection

45. Expect Outdoor Quality The Ultimate Companion MEDION GoPal S2310 • Recording tracks with GPS tracking • Bluetooth hands free function for making and receiving calls • Touchpad for easier MP3 player operation • Protected against rain (IPx3 standard) • Integrated multimedia package Technical features: • Centrality Atlas III 396 MHz CPU • 2GB integrated memory • 2.8” TFT touch screen with 65.536 colours • Mini SD card reader

46. Design Meets Technology Combining exclusive design and innovative technology MEDION GoPal X4510 • Sophisticated look and feel • Built-in eCompass and Gyrometer compensates for any temporary loss of the GPS signal • Bluetooth hands free function for making and receiving calls • TMC receiver • Lane assistant Technical features: • Centrality Atlas II 324 MHz CPU • Min. 256MB integrated memory • Integrated TMC receiver • 4.0” TFT touch screen supporting 16.7 Mio. colours • Micro-SD card reader

47. Standard Accessories • Your GoPal device comes with stylo, USB synchronisation cable, 12V car charger, SD card, Software CD and TMC antenna for TMC devices • Furthermore retail accessory range is available offering additional accessories such as protection bags, bike mounts, etc.

48. Roadmap Price P4x25, Centrality Atlas III, Active cradle support, Bluetooth and TMC optional integrated 4.3“ P4410, Samsung CPU, Bluetooth, TMC + PayTMC X4510, Centrality Atlas II, Bluetooth integrated, TMC + optional PayTMC 4.0“ E3X15, Centrality Atlas III, optional Bluetooth, optional TMC 3,5“ PNA235, Centrality Atlas II, Bluetooth integrated S2310, Centrality Atlas III, Bluetooth integrated 2,8“ 2008 Q3 Q4 2008 Q1 Q2 Quarter

49. Product Positioning Expensive X4510 P4410 P4425 P4210 S2310 Specialised/high specification Mainstream E3415 E3315 E3215 E4110 E3115 Low priced

50. Competition