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Non-Traditional methods of Science Communication: think globally act locally

Explore non-traditional methods in science communication with a global-local approach. Join experts as they discuss challenges, models of communication, and the importance of inclusive and equitable practices. Learn how to bridge the gap between global knowledge and local reality through strategic partnerships and new attitudes. Delve into theoretical frameworks and research in science communication and education within different media and science centers. Discover innovative models and practices for communicating science in social contexts.

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Non-Traditional methods of Science Communication: think globally act locally

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  1. Non-Traditional methods of Science Communication: think globally act locally Chairperson: Julia Tagüeña (Universidad Nacional Autónoma de México) Bill Booth (Exploratorium) Alan Draeger (the American Museum of Natural History) Serif Kaynar (Turkey Science Centers Foundation) VincenzoLipardi(ECSITE, Cittadellasciencia)

  2. Main Challenges • Respect to diversity and cultural differences, without the loss of scientific rigor • Inclusion, equity and tolerance • Knowledge based society • Rational thinking • To put together global knowledge and local reality: glocalapproach • Strategic parternships: Collaborative networks • New attitudes

  3. ¿Theoretical frame of reference? • Science communication as a multidisciplinary field of study • Research on science communication in different media (including science centers) • Research on education in science centers

  4. Public Communication of Science and Technology Network (www.pcstacademy.org)

  5. Science communication models • Model of diffusion • Model of deliberation • Model of negotiation • Communicating science in social contexts: new models, new practices, Cheng, Claessens, Gascoigne, Metcalfe, Schiele, Shi, editors, Springer (2008) • PCSTnetwork proceedings

  6. Model of diffusion (deficit) • From science towards the public • The public does not understand scientists • The public does not listen to science or perhaps…¿ science does not listen to the public? • Extreme “global” attitude

  7. Model of deliberation • From the public towards science • Deliberative dialogue • Democratic control over science • The public consensus is the basis for legitimate knowledge creation • Extreme “local” attitude

  8. Model of negotiation • Constant negotiation over the development of technology and the definitions of science and public • To democratize science through heterogeneity and controversies • To reach a provisional closure of credibility, perhaps opening new controversies • “Glocal” attitude

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