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1. Role of the Instructional Designer Analyzer of Needs
WED 460 / Session Two
2. EDIT 226 - Session 2 Problem Statement / Needs Assessment 2 / 24 Kemp Model
3. EDIT 226 - Session 2 Problem Statement / Needs Assessment 3 / 24 Review What is instructional design?
What is an instructional problem?
4. EDIT 226 - Session 2 Problem Statement / Needs Assessment 4 / 24 Instructional Objectives Describe roles of instructional designer
Write a problem statement
Identify need for instruction
Describe needs assessment process
5. EDIT 226 - Session 2 Problem Statement / Needs Assessment 5 / 24 Problem Statement Review Lets look at examples from this course..
6. EDIT 226 - Session 2 Problem Statement / Needs Assessment 6 / 24 Activity 1.2 / Analysis: The PS ACTIVITY purpose: This small group activity is designed to help you
Review possible instructional problems for your project.
Write or rewrite a draft problem statement for your project.
TIME: 20 minutes
7. EDIT 226 - Session 2 Problem Statement / Needs Assessment 7 / 24 What is the role
of an instructional designer?
Morrison 13
8. EDIT 226 - Session 2 Problem Statement / Needs Assessment 8 / 24 The instructional designer Training designer (common)
HR, Training, Corporate subgroups
Teachers/instructors
New curricula development P-12, Higher Ed
Consultants/Staff development
Materials developer
(software, video, books, web sites, e-learning)
Human Performance specialist
9. EDIT 226 - Session 2 Problem Statement / Needs Assessment 9 / 24 The instructional designer Researcher [PhD] vs. Practitioner [MA/MS]
Specialized skills
Design and development (common)
Evaluation (Educational Psychology)
Utilization (logistics)
Management (Senior Instructional Designer)
See: Seels & Richey (1994). Instructional Technology: Definition and Domains of the field. AECT.
10. EDIT 226 - Session 2 Problem Statement / Needs Assessment 10 / 24 The instructional designer The Analyzer of Needs
Needs assessment orneeds analysis
11. EDIT 226 - Session 2 Problem Statement / Needs Assessment 11 / 24 The instructional designer The Analyzer of Needs
Given a problem*
Conducts needs assessments or goal analysis [i.e., front-end analysis]
*by discovery, a client, a boss, observation, assignment or luck!
12. EDIT 226 - Session 2 Problem Statement / Needs Assessment 12 / 24 The need for instruction The only real need for instruction is when part of the solution requires it.
ASK: Will instruction solve the problem?
ASK: Is an instructional intervention the best solution?
Example: Students in EDIT 226
13. EDIT 226 - Session 2 Problem Statement / Needs Assessment 13 / 24 Analysis: Needs Assessment A process tool for identifying a problem, and then selecting an appropriate solution
Specific focus is on cause of problem, not just symptoms
Needs are defined as a
14. EDIT 226 - Session 2 Problem Statement / Needs Assessment 14 / 24 Why do needs assessments? Performance problems
Learning goals not met
Inefficient and/or ineffective instruction
New stuff
Change in learner population
Change in instructional environment or technology
New product or process
Mandates
New goals for learning
An AUTHORITY figure said so!
15. EDIT 226 - Session 2 Problem Statement / Needs Assessment 15 / 24 Kemp Model
16. EDIT 226 - Session 2 Problem Statement / Needs Assessment 16 / 24 Needs Assessment Types Normative
Comparative
Felt
Expressed
Anticipated or Future
Critical Incident Categories of needs provide a framework to determine the type of information to gather and a means to classify needs.
(Burton & Merrill, 1991)
17. EDIT 226 - Session 2 Problem Statement / Needs Assessment 17 / 24 Needs Assessment: Phases
18. EDIT 226 - Session 2 Problem Statement / Needs Assessment 18 / 24 NA Phase 1: Planning Define audience (sample)
Is data needed for this type of need?
If so, from whom?
How will the data be collected?
Strategy: qualitative vs. quantitative
How will the data be analyzed? (analysis plan)
Information from this phase feeds into the next phase
19. EDIT 226 - Session 2 Problem Statement / Needs Assessment 19 / 24 NA Phase 2: Collecting Data Consider sample size
Representative of target population
Administration
Appointment schedules, record keeping
Techniques
Interview, observation, survey (questionnaire), focus group, written materials, records/reports
20. EDIT 226 - Session 2 Problem Statement / Needs Assessment 20 / 24 NA Phase 3: Analyzing Data Depends on type of data collected
Quantitative Analysis
Statistical in nature
Qualitative Analysis
Descriptive in nature
Determines the reporting format
21. EDIT 226 - Session 2 Problem Statement / Needs Assessment 21 / 24 NA Phase 4: Final Report Report the findings in the appropriate format for type of data collected and include:
Purpose
Process (methodology)
Results
Implications (for action)
22. EDIT 226 - Session 2 Problem Statement / Needs Assessment 22 / 24 Activity 2.2 / Needs Analysis ACTIVITY purpose: This small group activity is designed to help you
practice planning a needs assessment in either a corporate or public education context
Analyze the scenario(s)assigned to your group
TIME: 20 minutes
23. EDIT 226 - Session 2 Problem Statement / Needs Assessment 23 / 24 Until we meet again
REwrite your problem statement
Read Morrison 2, 3
Chp 2: Identifying the Need for instruction
Chp 3: Learner and Contextual Analysis