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Blogging and the Philippine Press. Overview and the PCIJ Blog. The Pinoy Blogosphere. No definitive study of Filipino blogs yet Blogwise: 758 blogs in February 2005 (ranked 9 th ) 1,265 blogs in October 2005 (ranked 10 th ) Pinoyblog: 1, 045 blogs in February 2005
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Blogging and the Philippine Press Overview and the PCIJ Blog
The Pinoy Blogosphere • No definitive study of Filipino blogs yet • Blogwise: • 758 blogs in February 2005 (ranked 9th) • 1,265 blogs in October 2005 (ranked 10th) • Pinoyblog: • 1, 045 blogs in February 2005 • 2,270 blogs in October 2005
United States – 39,030 United Kingdom – 5,731 Canada – 4,631 France – 2,635 Spain – 2,285 Australia – 2,122 Brazil – 1,703 Italy – 1,670 India – 1,574 Philippines – 1,265 Germany – 1,265 Singapore – 1,126 Portugal – 1,116 Malaysia – 991 Netherlands – 787 Argentina – 663 Indonesia – 616 Belgium – 509 Japan – 483 Iran – 377 Blogwise Country Ranking
Technorati’s State of Blogosphere Weblogs Cumulative: March 2003 - June 2005 Doubling 18.9 Million Weblogs Tracked Doubling in size approx. every 5 months Consistent doubling over the last 36 months Doubling Doubling Doubling
The Pinoy Blogosphere: Profile • As in much of the blogosphere, most Filipino blogs are rolling personal journals. • Bloggers.com’s Top Pinoy blogs: • bLuEsTaRs08 | adik sau • petesbethist | A journal on my thoughts on my friendship with... • mzqthuh | shiT haPpEnz... • Renzy | herhy • kaiKs.xx | blog.blOg..bloG!! • kim_pi | Just a bunch of crap • jhing | my blog is for my friends to view my profiles • hazel | hi
The Pinoy Blogosphere Pinoy Top Blogs: Categories Personal Entertainment Politics/News Technology Comics Philippines Business Cooking Number 51 14 12 10 5 4 3 1 Percentage 51% 14% 12% 10% 5% 4% 3% 1% Source: From Now What, Cat? (cathcath.com)
Popular News-related Blogs Pinoy Top Blogs: • Three are in Top 10 • A Sassy Lawyer • Inside PCIJ • MLQ3 • Two others are in Top 40 • By Jove! • Newsstand Source: From Now What, Cat? (cathcath.com)
The Year of Pinoy Blogs • “Gloriagate” served as a catalyst for the blogging phenomenon in 2005 and was instrumental in the rise of journalist-bloggers. • Born in a time of crisis: • Howie Severino’s Sidetrip • Sun.Star Cebu’s Arroyo Watch • Newsstand • Ricky Carandang Reporting • CMFR’s Freedom Watch
How Journalists are Blogging • Personal Journalism • Political and social commentary • Reporting with a personal touch/flavor • Collective Blog • Citizen Journalism • “Journalism is turning from a lecture into something between a conversation and a seminar.” (Dan Gillmor)
Journalism/t Blogs • Still, the rise of blogs has not been met with much enthusiasm by the mainstream media, which have generally been slow in grasping the potential of blogging for journalism.
Old vs. New Media? Bloggers: • driving a powerful new form of journalism supplanting the mainstream media as a source of news, information and insight Journalists: • “amateur wannabes” in need of skills and editors, and without a basic grasp of journalistic ethics
Why Blog? Cool things about blogs: • Ease of use • Instantaneous/Immediate • Interactive • Free from marketing constraints • Creative freedom
Why Blog? For journalists, blogging does offer more: • Space • Personal journalism • Niche expertise • Collaborative media
Expanding the Media Universe Doc Searls: • “Weblogs will inform old media. They will increasingly be a source of information that traditional media will rely on.” J.D. Lasica: • “Media organizations would do well to incorporate (blogging) into their Web sites as an important new addition to the journalistic toolkit.”
What a blog means for PCIJ? • space fortidbits from data-gathering andadditional informationfor our reports • reporter’s insights, documents, images, links, transcripts, research experience and difficulties, tips • enhanced ability to provideinsights, additional data and commentaryon issues that are within ourarea of expertise and interest • media, press freedom, access to information • corruption, governance, news and public affairs
What a blog means for PCIJ? • bringing inprofessional and ethical standardsto “blog journalism” • interactivityto benefit us • learn from readers’ comments, tips, etc. • make usaccountable and transparent
Blogging in a Time of Crisis • allowed us to go beyond the pace of our investigative reporting projects • enhanced ability to provide readers not only the mere text of stories, but information in a variety of format, including multimedia
Audio files • “Hello, Garci” Tapes • Three-hour • Paguia version • Bunye versions • Lacson version • Chavit X-Tapes • Arroyo July 7 speech • “Yung dagdag” • Ringtones
Blogging in a Time of Crisis • PCIJ blog experience • download requests unprecedented in its existence • one server forced to shut down • blog stats we never dreamed of: • 356T visitors • 8 million hits • 3 million pageviews • 822 GB of data transfer
Blogging in a Time of Crisis • PCIJ blog experience • unintended result of becoming a venue for debate and serious discussion • helps reclaim agenda-setting role of journalists
To Blog or Not to Blog? • The reasons are obvious. We hope we have inspired you.