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Sustainability - A driving force for Innovation . The Role of education and research. Klaus Woltron. Content. The actual situation Why sustainability? Challenges and possibilities Opportunities and responsibilities for universities. The speaker´s “sustainability” - related History.
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Sustainability - A driving force for Innovation The Role of education and research Klaus Woltron
Content • The actual situation • Why sustainability? • Challenges and possibilities • Opportunities and responsibilities for universities Klaus Woltron
The speaker´s “sustainability” - related History • 10 years project engineer in nuclear energy (A, BRD, Brazil, UdSSR) • 13 years CEO in energy and environmental techniques (SGP, ABB) • 3 years “Speaker for Environmental affairs” ; Austrian chamber of commerce, Industry section • Member of the supervisory board of Sustainable Performance Group (SPG AG) (Investment company, Zurich) • Member of the Advisory Board of Chicago Climate Exchange (CCX) • Owner/shareholder of 4 enterprises • Co – Chairman of Club of Vienna • Co – President of TUV Austria • Triple grandfather Klaus Woltron
Drastic demographic changes The actual situation Klaus Woltron
Increasing pollution in the emerging regions The actual situation Klaus Woltron
Increasing hunger for energy The actual situation Klaus Woltron
Increasing mobility on the road and in the air The actual situation Klaus Woltron
A communicating world The actual situation Klaus Woltron
Riches get richer The actual situation Klaus Woltron
Liberty is not secured The actual situation Klaus Woltron
Violence is prevailing The actual situation Klaus Woltron
Enormous dynamics in all areas of society • Technology • Lifestyle • Migration • Political environment • Borderless economy • Styles of cooperation • Communication networks • Reengineering of life The actual situation Klaus Woltron
Unpredictable scenarios planability - laminar yesterday today turbulent The actual situation Klaus Woltron
Technology enabled the growth of mankind's populations Years Why sustainability? Klaus Woltron
There is no way back to pure nature Without controlled use of technology earth cannot nurture more than max. 1,5 billion people Why sustainability? Klaus Woltron
Growth in any respect Outlook to 2050 ..but not so much in insight and wisdom. Source: ETH Zurich, A. Zehnder Why sustainability? Klaus Woltron
Co2 - Emissions total Source: ETH Zurich, A. Zehnder Fossile fuels Forests, soil Why sustainability? Klaus Woltron
Global warming Source: United Nations Environment Program http://www.grida.no/climate/vital/19.htm Why sustainability? Klaus Woltron
Increase of disasters Source: Swiss Re Klaus Woltron
Challenges and possibilities Recommendations and remarks
Steps into a sustainable world Economic incentives and system approach Responsibility for causalities Measures against causes Target - oriented measures Regulations, subsidies End of pipe Problem identification 1970 1980 1990 2000 2010 2020 2030 2040 2050 Club of Rome Efficiency increase Rio Tokyo 2000 Watt-society (?) Red. Of poverty, stab. of pop. growth Sustainability as guiding principle of all decisions (follows ETH/Zehnder) Challenges and possibilities Klaus Woltron
Increase of efficiency makes a 2000 Watt – society possible Challenges and possibilities Klaus Woltron
2000- Watt- Society 7000 total 6000 Renewable energies 5000 4000 Watt Fossile energy consumption 3000 2000 Erneuerbare Energie 1000 1920 1980 2100 2160 1940 2000 2040 2120 1960 2020 2140 2180 2200 2060 2080 1900 Source: BFE, IPCC Challenges and possibilities Klaus Woltron
In average: 2000 Watt/Person 10`000 W 6000 W 2000 W 0 W Jahr 2050 Jahr 2000 Challenges and possibilities Klaus Woltron
From gas guzzlers to nearly emission free vehicles VW Golf 1974 (Benzin, 55 kW, 810 kg) Clean Engine Vehicle (CEV)(LNG, 44 kW, 1‘055 kg) 40.4 g/km 3.5 g/km 1.3 g/km 165.7 g/km 8.6% (off. EU-Fahrzyklus) COHC NOx CO2Efficiency 0.15 g/km 0.10 g/km 0.00 g/km 109.5 g/km 15.4% (off. EU-Fahrzyklus) Challenges and possibilities Klaus Woltron
Bulbs who give light instead of heat Factor: 25 Edison- lamp (1880) Energy saving bulb 75-100 lm/W 3 lm/W Efficiency: (Lichtstrom pro bezogene Leistung) Challenges and possibilities Klaus Woltron
Fuel made of wood Ecogas Pilot plant for production of biogas made of wood Site: Güssing (Austria) Product: fuel for engines 1000- hour test end June, 2004 Target: 20 resp. 100 Megawatt- plant Challenges and possibilities Klaus Woltron
New fuelling techniques Klaus Woltron
Buildings without CO2- emissions Factor 8 MINERGIE-P EAWAG/Zurich 1970 200 kWh/m2a Energy input 25 kWh/m2a Challenges and possibilities Klaus Woltron
Taming capitalism: from pure profit to more complex target/incentive systems Paradigm change Circuit of control in capital allocation (Woltron, GAIA 1/2004) Challenges and possibilities Klaus Woltron
Opportunities and chances for universities The challenge to set examples
Core elements of education values • Safeguarding human development • Integration of civilization- systems in the system of nature and synchronization with the potential of ecological systems • Integration of all this into scientific and technological long-term targets Opportunities and responsibilities Klaus Woltron
Innovation • Innovation is necessary to bridge the gap between needs of a growing population, increasing living standards and the physical limitations of the planet. Klaus Woltron
Innovation and technology: Some crucial remarks • Under what conditions can we use the technology we invent? …….in nuclear energy, biotechnology, and Genetically Modified Organisms (GMOs). • Intellectual Property Rights (IPRs). IPRs are crucial for risk-taking investments in new technologies and products. • How do we make technologies available to the developing countries at a cost they can afford? • While innovation and technology are important tools to address sustainable development, there is no guarantee that they are sufficient to close the gap between a growing population and the physical limitation of the planet. There is a clear need for more efficient use of resources. • Growing public distrust in science ………… Björn Stigson, WBCSD Klaus Woltron
Sustainability as basic principle of innovation • Sustainability is a driving force for innovation • Innovations are the driving forces for competitiveness and wealth. • Innovations ask for boldness, risk taking and entrepreneurship • Sustainability demands interconnected, interdisciplinary competences • Sustainability is top managements/the rectors business. … a pioneer's affair! Opportunities and responsibilities Klaus Woltron
Opportunities and responsibilities Good Corporate Governance Swiss Re’s corporate responsibility framework Shareholders Corporate Governance Clients Suppliers Employees Communities NGO’s Corporate Sustainability Management (Streiff, Swiss Re, Club of Vienna, 2004) FinancialResources Corporate Philosophy Code of Conduct HumanResources Natural Resources Klaus Woltron
Good professional perspectives Much more important in former times…. Rising challenge! Source: Föhrenbergkreis Vienna, 2000 Opportunities and responsibilities Klaus Woltron
Big companies change their attitude Opportunities and responsibilities Klaus Woltron
Consequences for targets of universities • All these challenges mankind only can work out with motivated, well educated, cooperating people with a high tolerance for frustration. • People responsible for others therefore have to actualize and sharpen their knowledge - • How to establish clear and fascinating targets for their students and colleagues; • How to balance and communicate these targets with social, environmental and commercial criteria to make them acceptable for professors, students and the public; • How to resolve conflicts within the organization, to train people in crisis management and make them fit for continuing change and uncertainty; • How to design universities as a trustful and just haven for students. Opportunities and responsibilities Klaus Woltron
Hierarchy of Values (sketch) (or the opposite?) Klaus Woltron
Trans – discipline research • Interdisciplinary teaching and research is partially exotic in our academic world. • Financing of cross – section projects seems to be more difficult than within the limits of traditional disciplines. • Therefore also the rules and regulations for trans – discipline research should be evaluated in respect to their ability serving the sustainability idea as a genuine trans – disciplinarian matter. Does it happen? Klaus Woltron
Recommendation: The thumbtack principle …then into width • Tell them the ongoing stories • Give them the values • Give them the basics in special knowledge • Give them the matrix skills • Give them the basics in understanding sustainability • Train them to use these basics in their special discipline • Set up practical projects • Cooperate with industry and public institutions • Set a personal example First: Into depth… Opportunities and responsibilities Klaus Woltron
Be prepared for setbacks and disappointments… 40% of all plans fail 30% of all new enterprises disappear within the first five years 50% of all mergers and re – development plans fail One has therefore to live with disappointments and failures. Without frustration tolerance you are chanceless in tomorrow's world. Opportunities and responsibilities Klaus Woltron
The best plans are useless without the will to succeed.... Sub – consciousness drives our inspiration, intention, mood, and perception. Consciousness and action follow afterwards! Opportunities and responsibilities Klaus Woltron
Thanks for your attention! THINK ! Find this presentation under http://www.woltron.com/Dokumente/Sustainability-University.pdf Klaus Woltron