SALES CHANNELS

1. SALES CHANNELS

2. TABLE OF ORGANIZATION

3. CHANNEL SHARE

4. CIGNAL • CONGRATULATIONS!!! • BEST TP AWARDEE – VISAYAS • ELITE CIRCLE FOR SD & HD

5. PROCESSES

6. BRAND PROMO UPDATESLENOVO Please be guided with the sales mechanics in order for your dealer to avail of the promo: a. Price protection will be implemented on existing stocks of dealers through CM. Sales team please provide all necessary documents to claim. b. Promo duration: February 9 – until supplies last. c. Offered only to accredited dealers of Open Communications Inc. or Altus Communications Inc.

7. BRAND PROMO UPDATESO+

8. BRAND PROMO UPDATESBLACKBERRY-MODUVI We are pleased to announce the BBRR Incentive Scheme for February. Incentive per qualified device (“Rewards”): Applicable BlackBerry™ models: PHP 100 8520 PHP 200 9220, 9320 PHP 3009360 PHP 400 9790, *9810, *9860, 9900, PB *Note: After 28th of February 2013, following models will no longer be eligible for BBRR incentives: 9860 and 9810. Also don't forget our ATL Incentive for additional 100 pesos per unit (except for Playbook).

9. GENERAL PROMO UPDATES • FREE SIM FOR ALL UNITS • UNTIL FURTHER NOTICE • FREEBIES ON CASE TO CASE

10. REPORTS • WEEKLY SALES REPORT-MONDAY • COMPETITOR’S REPORT AS NEEDED • GFK 2nd OF THE MONTH • MASTERLIST 2ND OF THE MONTH • SMF DAILY • OMEGA UPDATE DAILY • FLI CLAIMS • TRANSPORT DAILY SALES REPORT TO HO

11. Retail REINVENTION 2013

12. NEW STRUCTURE

13. NEW STRUCTURE

14. MANPOWER • RE-ASSIGNMENTS • FL LOOK • COMPLETE & CLEAN UNIFORM • TOTAL CLEAN LOOK WITH MAKE UP • PRODUCT KNOWLEDGE • SKED TRAININGS • AGGRESSIVE SELLERS • IMPROVED FL INCENTIVES

15. RETAIL STORES

16. STORE IMPROVEMENTS • CLEAN UPS • DISPLAY • GONE WITH OLD, ON WITH THE NEW • FILES • ON FILE & SEQUENCED • LOOK • FUN • ALIVE • COLORFUL • WAREHOUSE & STOCKS • ORGANIZED • TALLY • CLEAN

17. DIRECTIONS • FOCUS BRAND SELLING • BRANCH TO FOCUS ON LIMITED BRANDS TO SELL TO FOCUS • SMB-MYPHONE/IPHONES/TORQUE/O+ • ROB1-NOKIA/TORQUE/0+ • SMI-SAMSUNG/ALCATEL/MYPHONE/TORQUE/CHERRY • ALWAYS FOLLOW DIRECTIONS • IF IN DOUBT, ASK!!!!!! • DAILY OPEN EMAIL

18. RETAIL KEY RESULTS AREA (KRA)

19. RETAIL MARKETING • CAMPAIGN THEMES (6 MONTHS) • IT’S MORE FUN @ POS DIGITAL • 15 YEARS “EMPOWERING THE GENERATIONS” • 1 + 1 = SAVINGS • WHAT’S NEW • LAST CARD • SOCIAL MEDIA MARKETING OVER TRI-MEDIA • WEBSITE MAX

20. SOCIAL MEDIA MARKETING • Like us of FB, Follow us on Twitter, Visit our Website • All PDI employees with FB & Twitter accounts are required to like & follow • Check out new updates • Try to visit website. Refer customer to check our site. More inquiries coming in on our site. • SOON: ONLINE RETAIL SALES

21. RETAIL MARKETING15 YRS EMPOWING THE GENERATIONS

22. RETAIL MARKETING15 YRS EMPOWING THE GENERATIONS • STREET BANNERING • SAN CARLOS • DUMAGUETE • KABANKALAN • CADIZ • ROXAS • KALIBO • ANTIQUE • BILLBOARD @SM • EMPHASIS ON PDI AS DISTRIBUTOR

23. RETAIL MARKETINGWHAT’S NEW

24. RETAIL MARKETING1 + 1 = SAVINGS • OBJECTIVE: TO SELL MORE!!! • SELL 2 OR MORE • ACHIEVE SALES TARGET • MORE FL INCENTIVES • HAPPY CUSTOMER • IMPROVED MARKET SHARE

25. RETAIL MARKETING 1 +1 = SAVINGS

26. RETAIL MARKETING 1 +1 = SAVINGS

27. RETAIL MARKETINGLAST CARD

28. RETAIL MARKETINGLAST CARD

29. RETAIL MARKETINGIT’S MORE FUN @ POS DIGITAL

30. RETAIL MARKETINGIT’S MORE FUN @ POS DIGITAL • STORE CAMPAIGN • STORE LOOK & FEEL SHUD DEPICT THE THEME “ IT’S MORE FUN @ POS DIGITAL • REASON FOR CUSTOMER TO GO TO OUR STORE • GOOD PRICE (BEST PRICE TO OFFER) • ATTENTIVE & KNOWLEDGEABLE FL • CLEAN & HAPPY LOOK OF STORE • FUN ATMOSPHERE • NEW PRODUCTS / NEW TECHNOLOGY TO SELL • USE OF TABLETS TO SELL (AYALA) • MORE FREEBIES, MORE DISCOUNTS, MORE FUN • SOMETHING DIFFERENT

31. RETAIL MARKETINGIT’S MORE FUN @ POS DIGITAL • FRONTLINER INCENTIVE • EFFECTIVE FEBRUARY 2013 • FRONTLINER - 50% • HO - 20% • STOCKMAN - 10% • CASHIER - 10% • BM - 10%

32. RETAIL MARKETINGIT’S MORE FUN @ POS DIGITAL • MORE BENEFITS!!! • FREE MEAL SUBSIDY • ADDITIONAL MIDIGHT SALE ALLOWANCE • ****P500 ALLOWANCE FOR ALL STOCKMAN EFFECTIVE FEB 10 CUT OFF • **** FLI-NO MORE TIE UPS WITH AX BUT ADDITIONAL INCENTIVES FOR UNITS WITH AX • BRAND FLI + 15% INCENTIVES FROM AX IF TIE-UP • IF UNIT ONLY = BRAND FLI • IF AX ONLY = NO INCENTIVE • MORE????

33. RETAIL MARKETINGIT’S MORE FUN @ POS DIGITAL • MORE MORE BENEFITS • GROUP CONTEST • GROUP (CLUSTER) WITH THE HIGHEST PERFORMANCE MONTHLY BASED ON KRA WILL GET PAMPERING BENEFITS WORTH P300 EACH MEMBER @ NAILSPA OR MOVIE TICKETS WITH DINNER • GROUP WITH THE HIGHEST PERFORMANCE FOR 6 MONTHS (FEB-JULY) • SURPRISE PACKAGE FOR THE GROUP • WILL BE AWARDED AND RECOGNIZED AS THE BEST GROUP DURING OUR 15TH ANNIVERSARY PROGRAM IN AUGUST TO BE ATTENDED BY SUPPLIERS, DEALERS AND ALL PDI MEMBERS • LIMITED EDITION POS DIGITAL JACKETS • MORE???? MORE TO COME….

34. RETAIL OPPORTUNITIES • CREDIT CARD SALES • MAKE SURE TERMINAL READY • ACCESSORIES • REQUEST FOR FAST SELLING AX • CIGNAL • UNIT • IT/DIGITAL PRODUCTS • PRINTER • CAMERAS • LAPTOPS • IN HOUSE SERVICE TECHNICIANS • KABANKALAN • DUMAGUETE • SAN CARLOS

35. COMMITMENT • WHAT’S YOUR COMMITMENT TO ACHIEVE THIS YEAR?? • WHAT ARE THE CHANGES YOU WANT TO SEE/DO IN YOUR STORE OPERATIONS/JOB FUNCTION • WHEN DO YOU WANT TO ACHIEVE IT??

36. POWERHOUSE: GO FOR THE KILL!!!

37. THANK YOU!!