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RapidEye Overview John Ahlrichs 303-589 3597

RapidEye Overview John Ahlrichs 303-589 3597. First official image. RapidEye proprietary information. 2. Patagonia, Argentina. Overview RapidEye Business Model Data Supply. Agenda. 1996: Started with a response by Kayser-Threde GmbH, to a request for ideas issued by DLR

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RapidEye Overview John Ahlrichs 303-589 3597

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  1. RapidEye proprietary information RapidEye OverviewJohn Ahlrichs303-589 3597

  2. First official image RapidEye proprietary information 2 Patagonia, Argentina

  3. RapidEye proprietary information Overview RapidEye Business Model Data Supply Agenda

  4. RapidEye proprietary information 1996: Started with a response by Kayser-Threde GmbH, to a request for ideas issued by DLR 1998 Established in Germany as an independent company with private and customer seed money 2004 Funding secured with the help of the EU, the State of Brandenburg and a banking consortium CCC (Canadian Commercial Corporation) – subcontracting with MDA in Vancouver, BC – was contracted to build our ground and space segment 2008 Satellites launched and preparing for commercial operations Who is RapidEye?

  5. Who is RapidEye? RapidEye is a Geospatial Information Provider Our business is • detecting, understanding and interpreting changes anywhere on earth ... • ... quickly and reliably for our customers around the world • .... that have enterprise level service requirements... • ... supported by our 5 satellites. RapidEye proprietary information

  6. RapidEye proprietary information Our Satellite SystemOverview

  7. Simulation: RapidEye's coverageof the Mid United States Day 1 Day 2 Day 3 Minnesota Wisconsin Iowa Indiana Day 4 Day 5 Illinois

  8. RapidEye proprietary information Land Cover Analysis & Vegetation Identification Core Capabilities RapidEye staff develop solutions for our service customers Monitoring & Change Detection Feature & Boundary Extraction Damage Assessment Modeling &Production Estimation Leverage our multitemporal imaging program

  9. RapidEye proprietary information Agriculture Forestry Security & Emergency Energy & Infrastructure Spatial Solutions Environment Business Areas

  10. RapidEye proprietary information Data Supply Data Acquisition Customer Access Pricing

  11. RapidEye proprietary information Data Acquisition and Processing All data downloaded in Svalbard, Norway Ground segment can ortho 2 million sq km/day Archived in Brandenburg, Germany Centralized model (Single point of availability)‏

  12. RapidEye proprietary information Accessing RapidEye imagery On-line E-commerce platform Data archive and tasking Primarily through distributor network Working on access agreements through USDA and USGS

  13. RapidEye proprietary information E-commerce Platform “real-time discovery and delivery” Orthorectified Fresh Small minimum order Credit card purchase Immediate FTP delivery Worldwide availability and pricing Perfect for scientific users and organizations working on environmental projects

  14. RapidEye proprietary information Archive ~1.4 Billion sq km/year added Available as Level 1 data (path oriented)‏ Level 3 data (Orthorectified)‏ Available through Distributor network Planned USGS/USDA purchase vehicles Differentiators AOI based purchases Fresh, multi-temporal archive

  15. RapidEye proprietary information Tasking Focused on wide area (states, regions, nations) coverage Satellites are designed to collect long strips of data Off track pointing maintained for entire orbit. Ordered through Distributor network Planned USGS/USDA purchase vehicles Differentiators AOI based purchases Reliable, large area multi-temporal collection programs Fast turn around.

  16. RapidEye proprietary information Pricing E-commerce platform Base 1.40 Euro (~$1.80) /sq km Minimum order $75 (multiple AOIs). Archive and tasking Base 0.95 Euro (~$1.25) /sq km Minimum AOI (sq km) and order ($) not finalized Same price for Level 1 (path oriented) and Level 3 (orthoed) data Uniform global price (will be posted on the web)‏

  17. RapidEye proprietary information Close RapidEye's launch of a satellite constellation was watched by the industry Our success makes it easier for others to follow Focused missions at reasonable cost Data availability and diversity will increase RapidEye's entry into the information business at a global level is watched by the industry Enterprise scale delivery of reliable, image based, information services Future of Land Imaging looks good Addressing the lack of reliable, repetitive, wide area coverage of optical data at a compelling resolution Solving the cloud problem will be left to the physicists and RADAR

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