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IEEE Region 6 Update

IEEE Region 6 Update. Tom Coughlin Director Elect IEEE Region 6 January 25, 2014. Discussion points. What we are Region and Area plans/ideas/challenges 2014 Action Items 2015-2016 Initiatives Conferences and Key Events Action Items Region Resources Who we are and can be.

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IEEE Region 6 Update

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  1. IEEE Region 6 Update Tom Coughlin Director Elect IEEE Region 6 January 25, 2014

  2. Discussion points • What we are • Region and Area plans/ideas/challenges • 2014 Action Items • 2015-2016 Initiatives • Conferences and Key Events • Action Items • Region Resources • Who we are and can be

  3. IEEE has a lot of features…. Members believe IEEE is important…. but can’t articulate the value…. clearly

  4. We believe IEEE is unique The IEEE brand is currently highly leveraged in attracting new members and collaborators, yet membership experience is not always consistent with the expectations. What can you do to keep our members?

  5. IEEE’s Ultimate Mission To provide members who have an interest in the IEEE designated fields, with opportunities for educational, technical and professional development, emphasizing the benefits and value of continuing IEEE membership at all membership levels.

  6. What members want • Ability to network, personal contact • Continuing education through IEEE publications • STEM outreach • Career development opportunities • Support humanitarian projects • Public understanding of who we are and what we do • Partnering

  7. Region/Area plans/actions/challenges • Communications efficiency (curation) • Website, SEO, architecture, e-mail, newsletters, etc • Best practices, create Cookbook • Reorganize Region and Area meetings • Increase utilization of volunteers and IEEE resources (CLE, PACE, Student branches, STEM volunteers) • Outreach (public and private)

  8. Website needs • www.ieee-region6.org • WordPress based website • Site ownership with authority and responsibility • SEO (meta tags and page content) • Need: Customer focus • Need: Social Media elements

  9. Action Item 1 • Improve web sites to enable members and visitors to easily find the site(s) and quickly find needed information. Focus on communications

  10. Action Item 2 • Increase industry and public sector outreach that will increase IEEE visibility and clearly state IEEE value and attributes to decision makers. Focus on outreach, visibility and image

  11. Action Item 3 • Create stronger linkages and relationships between Sections, Branches and Chapters using meetings, competitions, SPAC’s, PACE events or special activities as conduit. Focus on member value

  12. Action Item 4 • Create an officer mindset that places you as the CEO of a geographic unit, improve the relationship between sections and chapters, utilize CLE, improve communication conduit to the members and the public. Focus on personal and professional development

  13. Region 6 Initiatives—in 1 Year • Create academic and industrial advisory groups for IEEE Region 6 (what can we do to help and increase our relevance) • Create interesting design project competition for student members (humanitarian projects, etc.)

  14. Region 6 Initiatives—in 1 Years (2) • Work on lowering the cost higher education using on-line courses • Make R6 meetings into webinars—benefit to IEEE members to attend remotely • Create eGRID for Region 6

  15. Conferences • WIE – May 2014, San Francisco • GHTC – October, San Jose • Sustainability – August, Portland SUSTECH 2013 Women in Engineering International Leadership Conference 1st I E E E Co n f e r e n c e o n T e c h n o l o g i e s f o r Su s t a i n a b i l i t y

  16. Key Events • SusTech, July 24-26, 2014, Portland Sustainability Conference (energy, efficiency, sustainable electronics) • GHTC – 2014 Oct 10-13, San Jose (humanitarian projects and industry leaders) • WIE Conference, May 1-3, San Francisco (leadership) • E-Week 2014, Engineers Drive the Future: Turning Ideas into Reality. IEEE is the lead society

  17. Create the IEEE of tomorrow Actively promote the IEEE brand and message/vision consistently to all constituents. • Clarity • Commitment • Protection • Responsiveness Members Public • Authentic • Relevant • Distinctive • Consistent • Visible • Caring

  18. Be Part of a NetworkShare the Fun • Other Professionals • Community and Business Leaders • Provide or Obtain a Different Perspective • Interest Areas

  19. Provide Your Voice • Professional Activities • Civic Projects • Community Programs • Corporate leaders • Elected officials Key elements…engagement, outreach and enthusiasm!

  20. Create the Future of the IEEE

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