Advanced Customer Acquisition “The Process”

1. Advanced Customer Acquisition“The Process”

2. United States • CORE SERVICES – PREFERRED – LIFE OF THE CUSTOMER RESIDUALS • Over $3,000 month • NON-CORE SERVICES – PREFERRED – LIFE OF THE CONTRACT RESIDUALS • YBA PREFERRED TOOL

3. Canada • CORE SERVICES – PREFERRED – LIFE OF THE CUSTOMER RESIDUALS • Over $3,000/month • NON-CORE SERVICES – PREFERRED – LIFE OF THE CONTRACT RESIDUALS • YBA PREFERRED TOOL

4. Leaders Do Your HomeworkMore Understanding = More Success • Learn about your market and products • Master 2-3 services in your area • Customer Surveys specific to the market • Review FAQs and answers on your Storefront • Set weekly or monthly customer training with your team • Training, Training & more Training!

5. FACT:The RESULTS of an IBO and their TEAM Who are Excellent At Acquiring Customers: • You will earn a higher residual income • Your team will earn a higher residual income • Better recruiters because of belief • Better trainers • Ultimately more successful

6. Perception vs Reality • Buy emotionally, not logically • People spend their money on things they think will make them happy • Don’t know exactly what they have or what they are paying • Savings are NOT the most motivating factor • Feel great about supporting a cause • Would rather do business with someone they like & trust over saving money

7. Customer Acquisition • Short-Term Goal:15+ customer points (1st 30 days) • Acquire 5 or more qualifying customer points • Become a QTT (Qualified Team Trainer) • Acquire 15 or more customer points • Become an ETL (Executive Team Leader) • 20 to 30 points for September Quickstart Bonus • Long-Term Goal:60+ customer points • A leader in the hunt for TC, RD, RVP, SVP - 100+ Points is a must! • Allows you to maximize Compensation Plan

8. Customer Sources • Yourself • Prospects who do not become IBOs • Referrals & Everyone Else – Warm Market • Initially new IBOs should focus on Customer Sources 1 and 2

9. Customer Sources • Yourself • Prospects who do not become IBOs • Referrals & Everyone Else – Warm Market • Approach referrals and everyone else after you gain knowledge, experience and confidence

10. Customer Source 1: Yourself • We recommend you become your own customer! • Creates knowledge & belief for you in the services • Teaches you the customer sign-up process • Provides you all the necessary tools • You set a good example

11. Customer Source 2 • Prospects who do not become ACN Independent Business Owners • Keys to Success • Enthusiasm • Urgency • Rely on your relationship • Use the favor approach

12. Customer Source 3 Referrals and Everyone Else - Warm Market Always ask Questions Who do you know? Who would like their service for free? Who would like to save money? Who would like to feed hungry children? Who do you know who would like unlimited service? Who do you know who doesn’t like their current carrier? Who do you know who is paying too much for service?

13. U.S. and Canada • Strive for 5 • For IBOs & Customers • When you refer 5 people who become customers of the same service, you can receive your same residential service free! • This further helps our mission to feed 1 million children this year!

14. U.S. • Strive for 5 for IBOs and Customers • Local & LD • Flash Wireless • Digital Phone • Refer 5 ACN Digital Phone Service Customers, 5 ACN Digital Phone Service Bundled with High Speed Internet Customers or a combination of both and your service can be FREE! • Refer 5 ACN Local and Long Distance Customers and your Local and Long Distance service can be FREE! • Refer 5 of each or a combination of Flash and Flash (s) Customers and your Flash Service can be FREE!

15. Canada • Strive for 5 for IBOs and Customers • Digital Phone • Local & LD • Refer 5 ACN Digital Phone Service Customers, 5 ACN Digital Phone Service Bundled with High Speed Internet Customers or a combination of both and your service can be FREE! • Refer 5 ACN Local & Long Distance Customers, 5 ACN Local & Long Distance Bundled with High Speed Internet Customers or a combination of both and your Local and Long Distance Service can be FREE!

16. Customer Approach • FAVOR • HELP • TRY • People will become your customer quicker to support you than if you try selling them on the services

17. Approaches: With Favor, Help, Try • Your “Why” approach • Will Play for Food approach • “Why” Approach w/ customer survey form and gathering information • Ask Questions Approach that lead into Favor, Help, Try Approach • Questions with Service for Free Approach

19. MARCH TO A MILLION • Follow our progress…

20. Understand the Power of a Cause Based Mission • 88% • of Americans said if given the opportunity would buy service with social benefit • of Americans would tell friends & family about a company with a social benefit • 84%

21. Customer Acquisition Approach • Use the Customer Acquisition Script • Speak with Urgency & Enthusiasm • Sort • Red Apples Sign Them Up • Green Apples Follow the Script • Brown Apples Move On

22. Customer Acquisition Script • “Can you do me a huge personal favor?” • (Wait for Response)

23. Customer Acquisition Script • Red & Green Responses –Ask the Favor!

24. Customer Acquisition Script • “I’m working with a company that offers all of your essential home services that most people use every day like home phone service, television, wireless cell phone service and gas and electricity just to name a few. However, when you use one of our services, you’re helping support a charity that focuses on feeding children in need.”

25. Customer Acquisition Script • “Very simply, when you become one of my customers, a child gets fed each and every month for as long as you remain a customer. If I acquire a certain amount of customers this month, we can provide even more meals to hungry children, and I’m only a couple customers away from my goal. • In addition, I can show you how your service could be free when you simply refer a handful of other customers who sign up for the same service.”

26. Customer Acquisition Script • “If I can offer you a service: • That you are already using with the same or better quality and value that you are used to...and with the potential to receive that service for free… • Can you do me a huge personal favor, help support me and this charity and become one of my customers?” • (wait for response)

27. Customer Acquisition Script – Alternate Option Using the WPFF Video • “Do you mind giving me your cell number? I want to text you a video to watch, and then I can follow up with a phone call to find out if you like what you see.” • Send Will Play for Food or Strive for 5 Video

28. How to Handle Green Apples • Answer The Question • Ask For The Favor

29. Ask for the Favor • “Can you do me a huge personal favor, help me and this charity and become one of my customers?”

30. How to Handle Green Apples • For additional commonly asked questions and answers visit your Store Front and remember for best results: • Answer the question • Ask for the favor

31. How to Handle Brown Apples • Don’t have any emotional attachment - • Not everyone is going to say YES • Don’t get upset • Understand we SORT - NOT SELL • SW / SW / SW NEXT • “NO” today / “YES” in the future • WHY people say “NO” • Have Fun

32. The Process Flash Wireless Customer Acquisition

33. Flash Wireless - The Process • First Step • If you want success, become your own customer…period! This is one of your best recruiting tools • In some cases, may mean having to break your contract

34. Flash Wireless • Key Points • Use Storefront / Flash Wireless to view compatible devices • Have access to Wi-Fi – most phones activate over Wi-Fi (Starbucks, House, etc.) • Customer will need account # from previous provider and 4 digit PIN code to transfer number

35. Flash Wireless • Key Points • Get familiar with where to find MEID numbers for phones • Android - under battery (Droids, HTC, Samsung Galaxy, etc.) • Apple products like iPhone - under settings in phone

36. Flash Wireless • Key Points • Make sure phone is charged • Have Flash Customer Service number handy: 1-888-226-2141 • Customer must have an email address – easy to get a free one through gmail, etc.

37. Flash Wireless • Key Points • Flash (s) is Sprint, Flash Wireless (v) is Verizon • Get familiar with plans on both networks • FAQs located in Support section of your storefront – a must read if you want to be excellent at this service

38. Flash Wireless • Key Points • Know which network your customer is currently using • BYOD (bring your own device) - see compatible phones by selecting “Bring Your Own Phone”

39. Flash Wireless • Key Points • Flash Wireless (s) – 3G, 4G and 4G LTE Device support • Many desirable phones (iPhone 5, note 2, Galaxy 2, 3 and 4s, etc.) • Flash wireless (v) – supports many 3G devices, with more devices coming

40. Flash Wireless • Key Points • Latest and greatest devices may not be supported within first year of release • Reality: • Most people don’t want to spend $800 on a new phone or get into a contract with Early Termination Fees • People prefer to save on their monthly plan versus having the latest phone

41. Flash Wireless • Key Points • Flash wireless (s) Advantages: Contract phones with 2-year agreements at reduced costs and will require credit checks • Flash Wireless (v) Advantages: No contracts, no credit checks, month to month billing, no ETFs, unlimited plans, awesome pricing plans

42. Flash Wireless • Points and commissions for the life ofthe customer forever aslong as they are paying their bill ☺ $$$$$$$$$$!!

43. Flash Wireless • Purchase equipment online with no contract – must pay for phone during checkout • Bring current number with you or get a new number

44. Flash Wireless • Add Ons • Flash wireless (s) – International plans • Flash Verizon (v) Mobile hotspot – provides Wi-Fi to up to 5 other devices • Many online companies offer insurance for phones • Unlimited calling is based on normal, personal, non-commercial use.

45. Flash Wireless (v) • Rate Plans • Unlimited voice only - $32 • Voice, text and 200 MB data - $36 • Unlimited voice, text and data - $67 • Biggest Advantage: Unlimited Plans • Unlimited calling is based on normal, personal, non-commercial use.

46. Flash Wireless (s) • Rate Plans • Unlimited voice only - $32 • Unlimited Voice and text plus 200 MB of data - $36 • Unlimited voice, text, and data - $47

47. Flash Wireless (s) • Advantages Over Other Carriers • All billing is done through credit, debit or use of a prepaid card • Having an unlimited or data plan is not required for smartphones. • Select a lower priced plan and use a smartphone with Wi-Fi capability

48. Flash Wireless (s) & (v) • Advantages Over Other Carriers • Pricing plans already include most taxes • Flex Wallet - Customer receives $10 credit at sign-up for use with directory assistance, international calling, etc. • Allows no contract customers all conveniences of contract customers

49. Flash Wireless • Customer Account Management • Accounts managed online at flashwireless.com • Remember you can upgrade or change devices at any time at flashwireless.com • Put in new ESN/ MEID number. Takes about 3 to 5 minutes

50. Flash Wireless • Sign Up Process • Go to your Online Store, select Wireless, then Shop Now • Choose your network • 3 ways to shop – by plan, by phone or bring your own phone