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Business Travel in Bulgaria. Presenter: David Brown. Bulgaria. Conducting Business in Bulgaria. History Culture Etiquette. History. Thracians - 5th Century BC Bulgars migrate and mix - 7th Century AD Bulgarian state organized - 681 Conquered by Ottoman Turks - 1396
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Business Travel in Bulgaria Presenter: David Brown
Conducting Business in Bulgaria • History • Culture • Etiquette
History • Thracians - 5th Century BC • Bulgars migrate and mix - 7th Century AD • Bulgarian state organized - 681 • Conquered by Ottoman Turks - 1396 • Under Turk rule until - 1878
History • Allied with Germany WWI & II • Communist seized control 1944 • Monarchy abolished 1946 • Coup removed Communist leader 1989 • Re-elected Communist 1990 • Dissident elected president 1992
Culture • Proud of heritage • Sensitive of Ottoman rule • Difficult transition to free market • Entrepreneurial spirit growing • Business people not admired • Corruption and organized crime
Business Etiquette • Business attire • Greetings • Gestures • Appointments
Business Attire • Appearance is important • Men - Suits & Ties • Older Men - Trousers & Sweaters • Women - Skirt, Blouse or Sweater, High Heels • Neatly Pressed and Groomed
Greetings • Hand Shake • “kak ste” (How are you?) • No handshake for Good morning, day, evening, or night • Address by title and family name • Dovishdane
Gestures • Yes • No • Tsk • No pointing • No hand gestures • Touching
Appointments • Be prompt • Open • Strong • Good humored • Loyal • Forthright
Conclusion • Remember history and culture • Cool reception • Respect is earned • Follow business etiquette • Success in Bulgaria
References • Axtell, Roger E. Do’s and Taboos Around the World. New York: John Wiley & Sons, Inc. 1990. pp 29,55. • Axtell, Roger E. Do’s and Taboos of Hosting International Visitors. New York: John Wiley & Sons, Inc. 1991. p 171. • http://www.igo.com/travel/html/bulgaria/
References • Axtell, Roger E. Gestures: The Do’s and Taboos of Body Language Around the World. New York: John Wiley & Sons, Inc. 1991. P131. • Culturegrams: The Nations around Us, 1999-2000. Volume 1, The Americas and Europe. Provo, UT: Brigham Young University. David M. Kennedy Center for International Studies, 1997.