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Creating Your Own Subscription-Based Software. Why Create Your Own Software. 1. Can be totally automated and become a truly passive income stream Set it up once Outsource tech support Get monthly income Never touch it again. Why Create Your Own Software.
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Why Create Your Own Software 1. Can be totally automated and become a truly passive income stream • Set it up once • Outsource tech support • Get monthly income • Never touch it again
Why Create Your Own Software 2. Low competition - most people in your niche market are afraid to touch it
How Software Works There are two kinds of software: • Downloadable (sitting on your desktop) • Web-based (sitting on a web site)
How Software Works • Input - Output • Logic (if...then)
How Software Works Example: www.CoachCalc.com
How Software Works Example: www.CoachCalc.com
How Software Works • Software can save information by connecting to a database • You can connect software to any shopping cart through a thank-you page
How to Come Up With a Great Software Idea • Survey your market • Look at downloadable software
How to Come Up With a Great Software Idea • Study specific target market www.MyGradeBook.com
How to Come Up With a Great Software Idea • Look inside what you teach www.WeightWatchers.com
Writing Speaking Playing Thinking Organizing Relaxing Searching Tracking Calculating Measuring Planning Decision-Making Inspiring Motivating Estimating Reporting Collecting Showcasing Remembering Selling Discovering Learning Exercising Testing Managing Creating Protecting Designing Presenting Transitioning Sharing Teaching Analyzing Practicing Connecting Predicting Collaborating 36 Things You Can Simplify, Automate, or Make More Fun
Subscription Software Examples www.lumosity.com($5-$10 a month) Helps improve brain health and performance through games
Subscription Software Examples www.AssessmentGenerator.com($9.95 a month) Allows coaches and trainers create self-assessments for coaching, training, tracking, and marketing purposes
Subscription Software Examples www.GroupCoachingManager.com($47 a month) Helps group leaders organize & track their members’ information
Subscription Software Examples www.FitnessGenerator.com($29.95 a month) For fitness trainers to create workouts, schedule clients, and train clients over the internet
Subscription Software Examples www.ForestWitch.com Diane Wing’s “Pathways” - Tarot card reading software
Subscription Software Examples www.MyJigSawBox.com Created by Nicola Bird for coaches, trainers, and educators to deliver their expertise online
Marketing Your Subscription Software • Integrate it into everything else you’re doing • Build educational front-end for your tool • Refer to it inside your products, programs, emails, newsletters, and workshops
Getting Started • Main purpose • Big idea • Core features • Start small • Post it as a project on: www.vWorker.com or www.oDesk.com
Two More Recurring Revenue Streams You May Be Leaving on the Table Right Now! • Affiliate IncomeBuilt Into Your Existing Products and Services • Payment Plans for High-End Products and Programs