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what is graphic design and multimedia ?. By: Q. Frison Former Gra phic design artist for Northern Illinois University. it’s all around us. how I started my day. Wishing I had a dog. If I can get it, it s. If I am feeling frisky . or. graphic design = visual
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By: Q. Frison Former Graphic design artist for Northern Illinois University
it’s all around us how I started my day
Wishing I had a dog
If I can get it, it s If I am feeling frisky
graphic design = visual communications
a brief look in history how we communicate visually
16,000 years ago … when it all began
over 3,000 years ago … just a short 15,000 years later
about 25 years ago … a dramatic change
and then came … drum roll, please
www World Wide Web a new form of media
Graphic design is a creative process that combinesartandtechnologytocommunicate ideas. http://www.aiga.org/content.cfm/guide-whatisgraphicdesign
visuals traditional or computer generated; photos, illustrations, diagrams
typography selection of typeface, style, style, size, spacing
Michael Bierut, Pentagram • vimeo.com/9084072
considerations layout arrangement of elements and their relationship to each other experienceend-user interactivity; action, reaction or response
forms of media printbrochures, posters, advertisements, magazine layouts, product packaging, signage digitalwebsites, software, blogs, social media, video presentations, flash animations
tools traditionalpencil, paper computersoftware: Adobe Photoshop, Illustrator, InDesign, Flash
skills • ability to communicate: visually, verbally, and in writing • listen to needs of client/project • problem solve independently and with team • think visually/spatially – 2D and 3D • specialized skills: illustration, photography, interactive design, animation
occupations • graphic designer • art director • creative director • production artist • web designer • interactive designer
environments • agencies • in-house departments • freelance/solo • producer
requirements • All dependent on environment. • clothing/personal attire: casual > business casual > professional • work independently > work with teams • highly supervised > full responsibility • 40-60 hours/week • salary or hourly
salary range factors: location, experience, training, industry, specialization Entry-level $32,000 - $41,000 Experienced/Solo $38,000 - $75,000 Director/Owner $70,000 - $145,000
recent works Not mine