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TIA. Summary review of current /future Swiss hotels conditions using key performance indicators and drivers. Introduction. Tourism : important factor ¼ of 52% : accomodation Current demand Supply and classification Factors Future. Demand for the Swiss hotels. Domestic demand
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TIA Summaryreview of current/future Swisshotels conditions usingkey performance indicators and drivers
Introduction • Tourism : important factor • ¼ of 52% : accomodation • Currentdemand • Supply and classification • Factors • Future
Demand for the Swisshotels • Domesticdemand • 47% :arrivalsSwisscitizens • International demand • Germany: 11.6%tourists - 4.6 million overnightstays • USA : 4.5% tourists- 1.5 million overnightstays • UK & France : 4%tourists- 1.5 & 1.3 million overnightstays
Supply for the Swisshotels • Currentsupply • 2008 : 4 924 hotels – 127 923 beds • 2012 : 4 742 hotels – 246 951 beds • Classification • 4* : 8.4% hotels – 21% beds • 5* : 1.7% hotels – 6.8% beds • Cantons tourism • Berne, Grisons, Valais : 42% hotels – 21% rooms • Zurich : 6% hotels – 10% rooms • Geneva : 2.5% hotels
FactorsinfluencingSwisshotels conditions • StrongSwiss franc • Initiative « stop second homes » • Chineseinvestments
Future • Swiss National Bank’s • Investments for 1 billion Swiss francs • Initiative « stop second homes » • Expectations for 2050
Conclusion Thank you for your attention. Do you have any questions ?
Sources • Heinz and Michaela Wehrle. Hotel, Tourism and Leisure.Horwath HTL, Special Market Reports issue 10 – Switzerland. http://www.horwathhtl.nl/nederlands/englishHTL/Publications/Statistics/documents/HorwathHTLMarketReport10Switzerland.pdf • Swiss tourism in figures 2012, structure and industry data. Swiss Tourism Federation. • Heinz and Michaela Wehrle. Swiss hotel industry hopes for a comeback.http://www.hotelnewsnow.com/Article/9814/Swiss-hotel-industry-hopes-for-a-comeback • SanayaPavri. Switzerland top of the travel table. http://gulfnews.com/gn-focus/switzerland/switzerland-top-of-the-travel-table-1.1244048 • Karin Frick, KatjaGirschik, David Bosshart. Trendstudie – Die ZukunftderSchweizerHotellerie. www.hotelleriesuisse.ch • NächstenMonat, nächstesJahr, nächstesJahrzehnt,… www.amadeus.com