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Video. (Sandlot 4 th of July Fireworks Ray Charles). . The Sandlot evokes feelings of nostalgia of youthful summertime Same goal as advertisement. Fig. 1 ( Niblets Corn Advertisement). Minnesota Valley Canning Company Niblets Corn advertisement
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The Sandlot evokes feelings of nostalgia of youthful summertime • Same goal as advertisement
Minnesota Valley Canning Company Niblets Corn advertisement • Published in “Ladies Home Journal” in the 1930s • Norman Rockwell was hired to paint the images
Household name in America • Advertisements, Saturday Evening Post, artwork for purchase
“Without thinking in too specific terms, I was showing the America I knew and observed to others who might not have noticed” -Norman Rockwell
One of Rockwell’s consistant themes is boyhood • Baseball, at school, boy scouts
“New breed of corn (D-138) developed after years of research on our experimental farms”
In 1950, Minnesota Valley Canning Company became The Green Giant • Still producing Niblets Corn
Effectively induced feeling of nostalgia nad promise • Influenced the audience to buy corn • Successful advertisement