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How far can knowledge travel?. Faculty Affiliates January 26, 2010. What is a blog? (from Ian Hsu, Director of Internet Media Outreach). Margot Gerritsen. So….What is a blog?. Easy way to publish content to the Web… .. . in reverse chronological order. ENTER OPTIONAL TEXT HERE.
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How far can knowledge travel? Faculty Affiliates January 26, 2010
What is a blog? (from Ian Hsu, Director of Internet Media Outreach)
Easy way to publish content to the Web… .. . in reverse chronological order ENTER OPTIONAL TEXT HERE
With the rise of niche online audiences, blogs have become the go-to news/analysis sources for influentials. • With a blog, anyone can build a direct, ongoing communications channel with an audience. ENTER OPTIONAL TEXT HERE
News Sites100M(US Monthly uniques) Blogs77M(US Monthly uniques) Data: ComScore
9 of the top 27Online news sources for the 2008 election were blogs Data: Hitwise
Nytimes.com12.2MUS Monthly uniques(est) Huffingtonpost.com10.5MUS Monthly uniques Data: Quantcast
Politico.com4MUS Monthly uniques(est) Washingtonpost.com10.5MUS Monthly uniques Data: Quantcast
Blogging best practices? • Regularly post outstanding content • Be generous, be social • Promote your (and our) blog • Promote blog subscriptions
Clayman InstituteGender News @ Stanford • Regularly post outstanding content • Featured articles every two weeks • Other updates as they are provided/ • identified
Clayman InstituteGender News @ Stanford • 2. Be generous, be social • Twitter • Repost articles from other Stanford sites and aligned organizations
Clayman InstituteGender News @ Stanford • 2. Promote our blog • Twitter • Stanford News Service • Stanford Report • NCRW • Anita Borg • _____________?
Clayman InstituteGender News @ Stanford • 4. Promote blog subscriptions • RSS • FaceBook • Email (pending)
Clayman InstituteGender News @ Stanford • The travels of one news story……. 11/22 11/24 Dec 1/9
Clayman InstituteGender News @ Stanford • You can be part of Gender News! • Send updates • Provide content • Offer to be interviewed in video • Let us know what is coming up • Help us with distribution
Clayman InstituteGender News @ Stanford You can be part of Gender News! • Send updates • Provide content • Offer to be interviewed in video • Let us know what is coming up • Help us with distribution