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Live Your Sports

Live Your Sports. Luka Odak. Introduction. My intention is to offer an online access to live sports such as: basketball, soccer, football, hockey etc. During sport seasons there are many interesting rivalry matches which occur at the same time (even in the same league).

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Live Your Sports

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  1. Live Your Sports Luka Odak

  2. Introduction • My intention is to offer an online access to live sports such as: basketball, soccer, football, hockey etc. • During sport seasons there are many interesting rivalry matches which occur at the same time (even in the same league). • Choice of choosing where, why and what sports you want to watch.

  3. Business Plan • Register www.liveyoursports.com as my domain name. Same as the name of the company. • Register at GoDaddy • Different departments for specific jobs (broadcasting, transactions, etc.)

  4. Business Plan (cont’d) • Using a building to set up my company • Required technology/equipment (storage room and servers, storage devices, intranet, internet, etc.) • Intended audience – everybody who watch sports, buying or using internet to find statistic about audience

  5. Business Plan (cont’d) • My company would use: Subscription-based access model and, prepaid access • Transactions via Internet – customers will be able to purchase events online using a credit card or via PayPal. • Supporting three major currencies (US dollar, Euro and British Pound)

  6. Business Plan (cont’d) • Using Google (AdWords) and other site to advertise • Outsourcing company’s website

  7. SWOT Analysis • Strengths • Watching multiple sport events at the same time • Choice of choosing where, why and what sports you want to watch. • Weaknesses • Lack of experience • Limited resources (money) • Opportunities • Large (potential) market • Increasing number of internet users • Threats • Skeptical customers • Illegal sites – sport events for free

  8. Questions?

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