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In many high-tech markets the winner takes it all

Firefox vs. Internet Explorer. Android vs. iPhone OS. In many high-tech markets the winner takes it all. Control over technology platforms is decisive for success!. Source: dailyiphoneblog.com, www.tecrux.com. App interface details. Platform Core. App Interface. Mobile App. App

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In many high-tech markets the winner takes it all

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  1. Firefox vs. Internet Explorer Android vs. iPhone OS In many high-tech markets the winner takes it all Control over technology platforms is decisive for success! Source: dailyiphoneblog.com, www.tecrux.com

  2. App interface details Platform Core AppInterface Mobile App App Interface Platform provider IP App developer IP • What is the optimal modular structure in terms of IP to make a platform attractive and secure platform core IP? The interplay between platform providers and app- developers is critical for platform success Platform business network Source: Source: Eisenmann TR, Parker G, Van Alstyne M 2008 - Opening Platforms - how, when and why

  3. Possibility for Bachelor and Master-Thesis Topic • IP Modularity/Management in platform markets Time • 3-6 Months, starting from mid July 2011 Contact • waltl@wi.tum.de, +49 (0)89 289 25760 Source: JOW

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