Semalt: How To Exclude Query Parameters From Google Analytics

1. 23.05.2018 Semalt Expert Speci?es Filters You Need For Applying On Google Analytics The application of ?lters on a Google Analytics account is important to ensure that reporting data does not get skewed by unwanted data. Some of these ?lters include: Excluding IP addresses, Excluding referral spam, Display of changing how data, URLs being shown in lowercase letters and ?ltering only internal traf?c. It is recommended that you have turned on views for un?ltered data, test, and master. One of the leading experts from Semalt, Jack Miller, provides in the article detailed instructions on how to apply ?lters on Google Analytics. Hostname Filter This is useful because it enables the ?ltering of only the referral spam and adding the data that involves the actual visitation of a website by the user. How to set it up How to set it up First, visit the Admin section and choose the appropriate view. Second, select the Filters option and click on the Add ?lters option. https://rankexperience.com/articles/article1425.html 1/4

2. 23.05.2018 Third, name the ?lter. Fourth, select custom for the ?lter type option. Fifth, select hostname on the ?lter option. Lastly, add the following link: 'www\.EXAMPLE\.com|EXAMPLE\.com|translate\.googleusercontent\.com|webcache\.googleusercontent\.com Screen Resolution Filter It is advisable to include a screen resolution ?lter to the hostname so that certain types of crawling spam can be blocked out. How to set it up How to set it up First, visit the Admin section and choose the appropriate view. Second, select the Filters option and click on the Add ?lters option. Third, name the ?lter. Fourth, select custom for the ?lter type option and then select the exclude option. Fifth, under ?lter ?eld select screen resolution. Sixth, add "^\(not set\)$". Excluding IP Addresses It is important in ?ltering out internal data. Find out your IP address on Google by searching "what's my IP address?" How to Set It Up How to Set It Up First, visit the Admin section and choose the appropriate view. Second, select the Filters option and click on the Add ?lters option. Third, name the ?lter. Fourth, select prede?ned for the ?lter type option. Fifth, select 'exclude', 'traf?c from the IP addresses', 'that are equal to'. Then enter the IP address which you wish to have traf?c blocked. https://rankexperience.com/articles/article1425.html 2/4

3. 23.05.2018 Display of Changing How Data Filter How to Set It Up How to Set It Up First, visit the Admin section and choose the appropriate view. Second, select the Filters option and click on the Add ?lters option. Third, name the ?lter. Fourth, select custom for the ?lter type option and then select the Advanced option. On 'Field A -> extract A' select 'Campaign term' and type '(.not provided.)'. On 'Field B -> extract B' select 'Request URI' and type '(.*)'. On 'Output to -> constructor' select 'Campaign term' and type 'np - $B1'. Select the parts 'Field A required', 'Field B required' and 'Override output ?eld'. Filter Internal Tra?c Only How to set it up How to set it up First, visit the Admin section and choose the appropriate view. Second, select the Filters option and click on the Add ?lters option. Third, name the ?lter. Fourth, select prede?ned for the ?lter type option. Fifth, select 'include only', 'traf?c from the IP addresses', 'that are equal to'. Then enter the IP address which you wish to have traf?c blocked. Display All URLs in Lowercase How to Set It Up How to Set It Up First, visit the Admin section and choose the appropriate view. Second, select the Filters option and click on the Add ?lters option. Third, name the ?lter. Fourth, select custom for the ?lter type option and then select lowercase. https://rankexperience.com/articles/article1425.html 3/4

4. 23.05.2018 On the ?lter ?eld select Request URL Search and Replace www.?lter How to set it up How to set it up First, visit the Admin section and choose the appropriate view. Second, select the Filters option and click on the Add ?lters option. Third, name the ?lter. Fourth, select custom for the ?lter type option and then select search and replace. On the ?lter ?eld option select hostname. On search string enter "^example\.com$". And on the replace string enter www.example.com. https://rankexperience.com/articles/article1425.html 4/4