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How to Deal with a Case Study. By Sajid Asghar Rana. Agenda. 1. Why Case Studies? 2. How to deal with them? 3. The report. I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report. Interesting, real world situations with insights into the studies of management
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How to Deal with a Case Study By Sajid Asghar Rana
Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report
Interesting, real world situations with insights into the studies of management • Decision making • may become easier • better quality of decisions • faster decision making • Working in teams Case Studies and Practice I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report
Different from normal homework design • Often more than one answer • depends on assumptions and problem definition • Time is well spent • confidence in a decision-making position • parallels to real-world situations Case Studies Solutions I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report
Problems with quantity of information • first too much/later not enough • Solution: • seek additional information • make assumptions • Decide which questions to ask • Instructor will be more interested in the analyses and process than in absolute correctness Attacking the Case I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report
Read the case thoroughly • Define the central issue • Define the firms goals • Identify the constraints to the problem • Identify all the relevant alternatives • Select the best alternative • Develop an implementation plan Steps of Problem Analyses I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report
More on the Question of Focus • Is there one issue or many issues? • The answer may not be simple or obvious • Often it makes sense to organize the problem statement in a hierarchical way • A single over-riding issue • Additional issues, but usually subsidiary to the main issue • Triage ( Auswahl ) • Deal with most important areas first I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report
Written or oral • Describes the solution of the case • Express yourself clearly • Explain the analyses and logic • Separate "facts" from opinion • Lay out a plan for implementating the decision The Report I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report
Short, well-organized report is better than a long, unorganized one • Do not include trivial matters • Typical sections: • executive summary • problem statement • alternatives • conclusion • implementation Written Reports I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report
State what has occurred – what is the case about? • Describe the context • changes in firm, industry, market • Typical contents: • description of the case situation • problem statement • analyses of the key alternatives • conclusion • implementation • Be able to comment on other ideas Oral Reports I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report