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Website Development Life Cycle

Website Development Life Cycle. WDLC. 1. Website Requirements and Analysis 2. Specification of Requirements 3. Site Structure and Design 4. Website Construction and Testing 5. Marketing (SEO / PPC / etc) 6. Analysis of Statistics and Maintenance. 1. Website Requirements and Analysis. 1.

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Website Development Life Cycle

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  1. Website Development Life Cycle

  2. WDLC • 1. Website Requirements and Analysis • 2. Specification of Requirements • 3. Site Structure and Design • 4. Website Construction and Testing • 5. Marketing (SEO / PPC / etc) • 6. Analysis of Statistics and Maintenance.

  3. 1. Website Requirements and Analysis 1 If you have a solid business plan and you stick to it, your chances of success are far greater than developing a website with no goals and plans.

  4. 1. Website Requirements and Analysis 1 • Who your targeted audience is? • What age group do they fit in? • What gender will the majority of your targeted visitors be? • What income level will they have? • What personalities will they have? This is the foundation of your website. Knowing who they are will help you understand what they need. 6. What kind of functionality should your website provide them with, that they will require?

  5. 1. Website Requirements and Analysis 1 Example Think of an example of a use case.

  6. 2. Specification of Requirements 2 To identify what you will need and what the user will need

  7. 2. Specification of Requirements 2 • For each Requirement (from step 1) you will develop a use-case & Scenario. • A use-case is where you will determine 'what will the user do/ what action will the user take'.

  8. 2. Specification of Requirements 2 Think of an example and write down its use case, and & Scenario .

  9. Site Structure and Design 3 Ok, so you know what your website needs and what it should do. Now, you're still not ready to go develop the site. You need to plan the structure and design it first.

  10. Site Structure and Design 3 • Sketch a rough design out, • analyse it, • ask some people who you know and fit your target audience, • post an image of your design in here, etc. • Make sure the design you've drawn or sketched will fit the resolution of your visitors, • find out what colors match your visitor, • find out where to put that 'sign in' or 'send this to a friend' link, • where should the banner go, etc? • Next consider the future of the website.

  11. 4 Website Construction 4 Remember to stick to the site structure and design you created in step 3 and develop it to match all the requirements you discovered in step 1.

  12. 4 Website Construction 4 • Once the whole site is completed, test it as a whole, for page errors, spellchecking etc, • Also check it alongside each and every use-case scenario you have from Step 2.

  13. Marketing 5 Ok so you have a very well designed, functional, well-planned, well-though out and well-structured website. How will people find it? Is it well optimized for search engines?

  14. Marketing 5 • SEM: PPC, SEO

  15. Marketing 5 • Make sure you use heading tags, bold tags, place your targeted keywords higher up, use alt tags, etc • Also try and find some forums which are related to the website you built, become an active user/poster. • Do not spam at any time. • Make some flyers, hand them out at busy places in your town/city etc. This should all be in your business-plan you created before you even considered Step 1. • Marketing is a rather large area and there are many, many great places online that will help you with some great tips, • Use the resources you have. • Once you're getting visitors, move on to step 6.

  16. Analysis of Statistics and Maintenance. 6

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