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LA INC. The Los Angeles Convention and Visitors Bureau 洛杉矶会议及旅游局. Los Angeles 洛杉矶. Second largest U.S. city, behind New York 美国第二大城市,仅次于纽约 Tourism is the number one industry 旅游业是第一产业 26 million overnight visitors annually 每年有 2600 万过夜游客 $15 billion in spending 150 亿美元的消费. LA INC. 洛杉矶旅游局.
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LA INC. The Los Angeles Convention and Visitors Bureau洛杉矶会议及旅游局
Los Angeles洛杉矶 • Second largest U.S. city, behind New York • 美国第二大城市,仅次于纽约 • Tourism is the number one industry • 旅游业是第一产业 • 26 million overnight visitors annually • 每年有2600万过夜游客 • $15 billion in spending • 150亿美元的消费
LA INC.洛杉矶旅游局 • Not for profit • 非营利的 • Internal Revenue Service 501c6 Tax Exempt Corporation • 免税的 • Organized 1977 • 1977年成立 • 75 Employees • 75名员工 • Governed by Board of Directors • 由董事会管理
Contract with the City of Los Angeles as official Sales and Marketing Organization for Tourism and Business Meetings • 是洛杉矶市签约的旅游及商务会议销售和市场开发的官方机构 • Contract with Los Angeles World Airports (LAWA) for International marketing • 是洛杉矶民航局签约的国际市场开发机构 • Revenue from Members and Partners • 收入来源于会员和合作伙伴
14% Transient Occupancy Tax “TOT” paid by hotel guests 由酒店客人支付的14%旅客住房稅“TOT” • 1.0% - LA INC. • 1.0%给洛杉矶旅游局 • 3.5% - Convention Center • 3.5%给会议中心 • 1.0% - Cultural Affairs Department • 1.0%给文化事务部 • 8.5% - General City Funds • 8.5%给城市基金
Finance & IT 财务和信息技术
Marketing 市场开发
Strategic Partnerships 战略伙伴关系
Governance 管理 • 35 member Board of Directors • 35名董事会成员 • Hotels, Airlines, Attractions, Restaurants • 酒店、航空公司、景点、餐厅 • City of Los Angeles has 2 non-voting members • 洛杉矶市有2名无投票权的成员 • LAWA Board of Commissioners • 民航局董事会委员 • Board Committees 董事会委员会 • Sales 销售 • Marketing 市场开发 • Finance and Audit 财务与审计 • Nominating 提名
National Tourism 国家旅游局 • Tourism Industries (under the U.S. Department of Commerce) • 旅游行业(隶属美国商务部) • U.S. Travel Association, a not-for-profit funded by member dues • 美国旅游协会,收取会员会费的非营利机构 • Travel Promotion Act • 旅游宣传法案
State Tourism 州旅游局 • California Travel & Tourism Commission • 加州旅游局 • Public, private partnerships • 公立的、私人的伙伴关系 • Funded by $50 million industry assessment • 行业评估有5000万美元的资金
Local Tourism 地方旅游局 • Convention & Visitor Bureaus (tourism) • 会议及旅游局(旅游) • Chambers of Commerce (business) • 商会(商务) • Tourism Marketing District – industry assessment • 旅游市场营销区---行业评估
How Los Angeles Compares洛杉矶如何比较 Based on individual City’s 2008 ADR基于各个城市2008的ADR Source: Smith Travel Research * Anaheim, Seattle and Chicago are pursuing additional district assessment scenarios.
Weekly Lodging Trend – Los Angeles & Major U.S Markets Occupancy & Room Rates 每周住宿趋势 – 洛杉矶和主要美国市场的入住率和房价 Period: Week Ending 15th August- Week Ending 3rd October 2009 Source: Smith Travel
LA County Hotel Occupancy洛杉矶县酒店入住率 Drops as Economy Weakens由于经济危机下降 Source: PKF / Smith Travel 9/22/09
LA Visitor Spending by Category Having Steadily Increased From 2003 Visitor Spending growth is Decreasing 从2003年开始稳步增长,游客的消费量是在下降 f: forecast (Internally adjusted on 06/24/09 ) Subject to review with CIC Estimates Source: CIC Research –Updated 07/21/09
LAX Total Passenger Traffic Trend- By Month洛杉矶国际机场总客运量趋势-每个月2007-2009 LAX total passenger traffic was down -4.8% year over year in August 2009 与去年同期比较,2009年8月洛杉矶国际机场总客运量下降4.8% Source: LAWA Traffic Report
Citywide Convention and Hotel Sales Room Nights 大型会议和酒店销售的间夜量
Citywide Conventions大型会议Consumed 2005 to 2012 2005年至2012年的消费 * Forecast
LA INC. WELCOME VIDEO 洛杉矶旅游局的欢迎视频