Strategic Planning Session 28 April 2015 MDDA Strategic & Annual Performance Plan 2015/18

1. Strategic Planning Session 28 April 2015 MDDA Strategic & Annual Performance Plan 2015/18 Strategic and Business Plan 2015/18

2. TABLE OF CONTENTS Strategic and Business Plan 2015/18

3. Legislative and Regulatory Framework Section 16 and 32 of the Constitution Act No. 108 of 1996 provides for the freedom of expression and access to information. MDDA Act No. 14 of 20 establishes a statutory body called the MDDA. The MDDA is entrusted with the responsibility of promoting media development and diversity in S.A. by (amongst others) providing financial and other support to community (non-profit) and small commercial media projects. Strategic and Business Plan 2015/18

4. Legislative and Regulatory Framework (…cont.) MDDA Act defines ”MEDIA” as all forms of mass communication, including printed publications, radio, television and new electronic platforms for delivering content. “MEDIA DEVELOPMENT“ as the development of the media environment and infrastructure, so that historically disadvantaged communities and persons have access to the media as owners, managers, producers and consumers of media. “COMMUNITY MEDIA” as any media project that is owned and controlled by a community where any financial surplus generated is reinvested in the media project”. “small commercial media ” means independent media enterprises or initiatives that are run for personal gain as micro, very small or small businesses as classified in the National Small Business Act, 1996 (Act No. 102 of 1996). Strategic and Business Plan 2015/18

5. MANDATE Strategic Plan

6. STRATEGIC LINKAGE BETWEEN THE MDDA STRATEGY AND DEPARTMENT OF COMMUNICATIONS Strategic Plan 2015-18

7. LINKED TO DEPARTMENT OF COMMUNICATIONS PLAN (……CONT..) Strategic Plan 2015-18

8. MDDA STRATEGIC FOCUS 2015-2018

9. STRATEGIC FOCUS 2015 - 2018 • Providing grant and seed funding for community and small commercial media; • Providing capacity building interventions for beneficiary organisations and communities • Advocacy and Lobbying • Raising funds and mobilising resources to strengthen the community and small commercial media projects for sustainability. • Research and Development Strategic Plan 2015-18

10. GRANT & SEED FUNDING • Rollout for digital broadcast equipment for community broadcasters • Support for audio streaming/multiplex platforms • Support for online presence for print media • Promote access to media by historically disadvantaged communities, indigenous languages and vulnerable groups (women, children, etc) • Advance entrepreneurship of independent publishers Strategic Plan 2015-18

11. CAPACITY BUILDING • Host Training • corporate governance, station management, financial management, journalism and media studies, etc. • Host learning forum and • Grantee orientation workshop to build capacity of the sector • Develop the content development strategy that encourages community broadcasters and publishers to produce quality programming Strategic Plan 2015-18

12. RESOURCE MOBILISATION • The MDDA will raise funds for community and small commercial media • Mobilising resources to strengthen the community and small commercial media projects for sustainability. • Establish partnerships and synergies with other state entities such as Media Information Communication Technology Skills Education Training Authority (MICT-SETA) for training resources, Sentech for affordable distribution signal etc. Strategic Plan 2015-18

13. ADVOCACY & LOBBYING • Host the media literacy and culture of reading summit March 2015 • Promote access to information and freedom of expression through facilitating dialogue during Press Freedom Day (May 03) and Media Freedom Day (October 19) • Lobbing provincial and local government to commit and increase their advertising (Adspend) on community and small commercial media. Strategic Plan 2015-18

14. RESEARCH & DEVELOPMENT • Commission and/or partner with institutions of higher learning for research projects such as online media, impact study, ICASA Licensing and MDDA funding amongst other • Undertake a Social Impact Evaluation Study • Build a knowledge management hub within the MDDA Strategic Plan 2015-18

15. ANNUAL PERFORMANCE PLAN 2015/2016

16. PROGRAMME OVERVIEW Strategic Plan 2015-18

17. PROGRAMMES 1: ADMINISTRATION PPROGRAMME 1: ADMINISTRATION Programme Purpose: Provide overall management and support for the promotion of media development and diversity. Programme Objective: Provide agile, cost-effective and business-focused corporate services and general administration. Sub-programme 1.1: Human Resource Management Attract and retain highly qualified and skilled human capital for efficient and effective implementation of the Agency’ strategies. Sub-programme 1.2: Legal and Regulatory Affairs Positively contribute towards policy development, and ensure legally sound contract management as well as a litigation free Agency Sub-programme 1.3: Financial Administration and Auxiliary Services To strengthen, grow and protect the MDDA funding base. Strategic Plan 2015-18

18. PROGRAMMES 1: ADMINISTRATION (…..CONT….) Sub-programme 1.4: Risk Management and Internal Audit Enhance governance processes, enterprise-wide risk management, control, and accountability of the Agency. Sub-programme 1.5: Information Management & Technology Provide the IT infrastructure and systems to deliver the adaptive and cost-effective service Sub-programme 1.6: Communication, Branding and Stakeholder Management Maintain and strengthen a reputable brand and a well-functioning communication system that proactively informs and engages all stakeholders Strategic and Business Plan 2015/18

19. PROGRAMMES 2: GRANT FUNDING AND NON-FINANCIAL SUPPORT PROGRAMME 2: GRANT FUNDING AND NON-FINANCIAL SUPPORT Programme Purpose: Promote media development and diversity. Programme Objective: Provide technical, non-financial and financial support to diverse media platforms and increase the participation of communities in ownership and control of community and small commercial media. Sub-programme 2.1: Community Broadcast Media Promotion of ownership, control and access to information and content production by communities. Sub-programme 2.2: Print and Digital Media Enhance ownership, participation and control of print and digital media by independent media entrepreneurs and the community. Strategic Plan 2015-18

20. PROGRAMMES 2: GRANT FUNDING AND NON-FINANCIAL SUPPORT (….CONT…) Sub-programme 2.3: Research, Training and Development To create and enhance a body of knowledge regarding the media landscape and build capacity for a diverse media industry. Sub-programme 2.4: Monitoring and Evaluation Supporting and strengthening decision-making, accountability, learning and capacity development. Strategic Plan 2015-18

21. KEY PERFORMANCE INDICATORS 2015/16 Annual Performance Plan 2015/16

22. PROGRAMME 1: ADMINISTRATION Programme Purpose: Provide overall management and support for the promotion of media development and diversity. Programme Objective: Provide agile, cost-effective and business-focused corporate services and general administration. Annual Performance Plan 2015/16

23. Sub-Programme 1.1:Human Resource Management

24. Sub-Programme 1.2: Legal and Regulatory Affairs

25. Sub-Programme 1.3: Financial Administration and Auxiliary Services

26. Sub-Programme 1.3: Financial Administration and Auxiliary Services

27. Sub-Programme 1.4: Risk Management and Internal Audit

28. Sub-Programme 1.5: Information Management & Technology

29. Sub-Programme 1.6: Communication, Branding and Stakeholder Management

30. RISK MANAGEMENTPROGRAMME 1: ADMINISTRATION

31. PROGRAMME 2: GRANT FUNDING AND NON-FINANCIAL SUPPORT Programme Purpose: Promote media development and diversity. Programme Objective: Provide financial and non-financial support to develop diverse media platforms and increase the participation of communities in ownership and control of community and small commercial media. Annual Performance Plan 2015/16

32. Sub-programme 2.1: Community Broadcast Media

33. Sub-Programme 2.2: Print and Digital Media

34. Sub-Programme 2.3: Research, Training and Development

35. Sub-Programme 2.4: Monitoring and Evaluation

36. RISK MANAGEMENTPROGRAMME 2: GRANT FUNDING AND NON-FINANCIAL SUPPORT Annual Performance Plan 2015/16

37. FINANCIAL RESOURCE CONSIDERATION Grants and Transfer • Government transfer constitutes 40 per cent of the budget, • Broadcast contribution is about 45 per cent of the budget, and • Other income is about 15 per cent of the budget. • Print media is no longer contributing. The Board is currently engaging the PDMSA on the matter. It is also worth noting that the budget of the MDDA for the MTEF period has been revised down wards by R4 million. Additional funding for print media sector is required. Programme Cost • 72 per cent of the budget goes to financial and non-financial support cost and 3 per cent is also incurred on the administration cost directly linked to the projects. • Remaining 25 per cent is purely for the entity’s administration programme. • The MDDA currently has no major capital projects. Annual Performance Plan 2015/16

38. BUDGET 2015-18

39. Siyabonga! Strategic and Annual Performance Plan 2015/18