Is It Challenging To Start An Online T-shirt Business? Read This...

1. Is It Challenging To Start An Online T-shirt Business? Read This... Do you know since when and how did the online t-shirt business get all the attention? This story is known to less but plays a significant role in the history of the online t-shirt business. The story is of two brothers Bert and John Jacob who once were driving up and down the east coast to sell t-shirts to the college students. Back in the 1980s, the business did not get the expected success. While doing this, they thought of starting a real job, a job that would give them a constant salary and would satisfy their homely needs. During that discussion, they also talked about the media’s attention and focus on the negative stories and footage. Jake took inspiration and thought to utilize this media power for marketing the product and soon started an apparel company registered as “Life is Good(™)” Tshirts. The business grew into a $100 million business in no time.

2. Then after, the t-shirt selling business became the top choice of the entrepreneurs and solopreneurs who are looking out to start a business on a shoestring budget. The staple outfit business involves a lot of competitors. You need to jump through the crowd to make your brand presence, and if you fail to do so, be ready to accept the downfall. So, how are you planning to start one for yourself? If you haven’t yet finalized the strategy, then you should be reading this blog precisely. Our next segment by ​t-shirt printing Singapore talks about how to start an online t-shirt business. Define your Niche: It is one of the essential elements for starting an online t-shirt business. You very well know that the finish line is quite blurry between the competitors. If you do not know how to stand out and attract the right customer base, you have lost the game. So instead of tossing around and trying to be the jack in all areas, define your niche of printing t-shirt design. By doing this, you are setting a goal for yourself and helping your team to target a specific audience only. To finalize your niche, you should evaluate the success of the niche in the following way: ● You can visit prospective niche forums and do the evaluation of the subscriber count and also analyze the attention it is getting from the customer; ● You can also use Facebook’s Audience Insights tool to get the idea of the niche; ● Make sure that the niche you are finalising is of interest for work. Work on your Design creation: A customer expects to see unique and new designs in your catalogue you present to them. This doesn’t mean you need to come up with complex designs, but you need to have designs that have the best graphics, simple yet unique. Based on your target audience’s choice and preferences, you need to make new and creative designs on the t-shirts.

3. Just make sure the quality of the print is good and has at least 300 digital pixels per inch. While prospective customer approaches, you can explain to them that the exact printing may vary(not much) depending on the printer and printing technique they select. Pay attention to the Quality: If you are a newbie into the t-shirt business market, remember, customers will tolerate disappointment only once. And even after getting the negative feedback you do not improve upon your quality, they would abandon your site. Quality plays an important role in defining the success of the brand. Your printed design should not fade on washing or crack or shrink after regular usage. If rips don’t happen, customers are likely to come back to the site and repurchase. This thing should be taken care of while designing the catalogue file.

4. Building a Brand: By working on the Brand building, you are working upon bringing in all the elements together, your niche, designs, and quality. To keep up the pace in the competition, you should align your brand name with the valuable service you provide. You should be able to make a distinctive presence in the industry to grab maximum attention. If your defined niche targets only the people following a particular lifestyle, you should be able to convey the same in your marketing to reach out to those customers. Manage the Inventory: While taking bulk orders for printing, it is crucial to manage the inventory and keep the records of it. You can either buy and hold the inventory or make a purchase only when the order is received. This printing when the order is received is known as “print on demand service”. But, with buying and holding up the inventory, you have higher chances of selling in person and also improve your profit margins. As we know, there are two sides of a coin, with print-on-demand service, you are mitigating the chances of risk. So, if you are low on investment, it is advisable to start with the print on demand idea. And if it’s the other way round, you have a good budget then go for holding the inventory.

5. Picking up a good quality t-shirt source and printers: We all have observed that t-shirt qualities differ from one brand to another. And as mentioned above, if the quality goes down, your business experiences a downfall in sales. So to conclude the thought, it is advisable to pick up the t-shirt source which provides only high-quality t-shirts. The same principle applies to T-shirt printed designs. It might not be in your favour, but, many times, you need to put aside your business margin and only focus on providing high-quality t-shirts. This is because the customer’s purchase decision is dependent on the quality you provide to them. When we say high-quality t-shirts, it covers many factors like size, material, softness, weight, and fitting. It is important that you must know various types of printing options before starting the business. This will help you make the right printing decision, and you can also guide the customers who come with their ideas of printing. Today, there are no boundaries to the creativity you can apply for t-shirt printing designs. Bring all that creativity and ideas on board and take the final call for the ​cheapest t-shirt printing Singapore​. We wish you a successful business ahead! Contact Us Company Name: ​JoSa Imaging Address:​32 Ang Mo Kio Industrial Park 2, Sing Industrial Complex , Singapore Phone:​(+65) 9138 7912 Email id:​joe.changz@gmail.com joe.chan@josaimaging.com Website: ​www.josaimaging.com