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Get organized, be proactive, and achieve results with the RAB Account Manager. This centralized CRM program offers real-time tracking, projections, and seamless integration with MS Outlook and key RAB research databases. Free online training included.
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6 Findings About CRM and Radio Sales Force Management • We know surprisingly little about our core advertising customers • Sales turnover is a major disrupter • Only a small portion on accounts are being actively worked • Real prospecting and new business development is difficult, especially for our newest sellers • Reporting requirements are taking away from valuable selling time. • If difficult for managers to “manage” the selling process
The Account List Sellers can manage and track key account data and client interactions from one user-friendly screen, connected directly to their account on RAB.com.
The Account Dashboard Account Manager’s unique account dashboard brings all of the elements of an account into a single, unified view.
Accounts| research With one mouse-click, run a Find it Fast category search across key RAB databases • RAB members can click the green light before any account to see category specific research directly from RAB.com • Articles • Instant Backgrouds • Copy • Promotion • MP3
Accounts| Outlook Account Manager works seamlessly with MS Outlook.
Accounts | email Email integrates with YOUR email New Spring Promotion Wendy: I’ll call you tomorrow about our new Spring Promotion. Details are attached. You’re going to really like this! Thanks! Click the email address to open an email message in YOUR email program, preloaded with the client’s email address.
Account | activities and reminders Keep track of important call history and upcoming events Click to create a complete historical record of account activity including calls, CNA’s, appointments and more.
Account | presentations and orders Add presentations and create real-time projections
Reports | projections Real-time projections can be run anytime, anywhere
Manager | workgroups Scales to manage an entire group or single sales organization
Manager | settings Adjust program settings to meet your specific needs
Manager | reports Report on a single individual or across your entire sales team.
RAB Account Manager: · Centralized account management and CRM all in on program · Integrates with traffic systems Real time tracking for account activity, reminders and presentations · Real-time account projections · Online accessibility · Tiered security · User defined account types, account activity codes, projection weighting and station clustering · Interaction with MS Outlook · Fully hosted and supported by RAB · Full integration to key RAB research databases · PROposal Assistant · Free online training